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Steve’s breakdown: We got a big-time hotel vet here and I suspect he’s going to want to put his mark on this company ASAP. There will probably be a review of many operations including advertising resources. BTW: The featured video is over five minutes long but the sound track will take you away.
NEW YORK, NY: Paul W. Whetsell, President and Chief Executive Officer of Loews Hotels & Resorts, today announced that Bruce Himelstein has joined Loews Hotels as Chief Marketing Officer.
Mr. Himelstein has a distinctive record of accomplishment in hospitality most recently as President of Oceania Cruises, Inc. Prior to joining the cruise industry, he spent more than 30 years in the luxury hotel business. Mr. Himelstein held a number of sales and marketing positions in various Marriott Hotels before transitioning to corporate roles within Marriott International, Marriott North America Lodging and later Marriott Senior Living Services.
In 2002, he became Senior Vice President of Sales and Marketing for The Ritz-Carlton Hotel Company. He left Ritz-Carlton in 2009 to become Chief Marketing Officer of Kerzner International. Mr. Himelstein is also a former Global Chair of the Hospitality Sales and Marketing Association International (HSMAI).
“Bruce has a proven track record for driving sales and leading strong marketing campaigns,” said Whetsell. “I am confident Bruce will provide the kind of experienced leadership that will expand the presence and impact of the Loews brand.”
“I feel fortunate to be a part of the Loews Hotels team during this exciting time of growth and evolution for the company,” said Himelstein.
About Loews Hotels & Resorts
Headquartered in New York City, Loews Hotels & Resorts owns and/or operates 17 hotels and resorts in the U.S. and Canada. Located in major city centers and resort destinations from coast to coast, the Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. For reservations or more information on Loews Hotels, call 1-800-23-LOEWS or visit: http://www.loewshotels.com.
Follow Loews Hotels on Twitter: http://www.twitter.com/lLoews_Hotels
Like Loews Hotels on Facebook: http://www.facebook.com/LoewsHotels
Watch Loews Hotels on YouTube: http://www.youtube.com/LoewsHotels
