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Adino Energy brings in Hired Gun to Refocus Marketing/Communications

Apr03
2012
Written by Steve Ratti

Steve’s breakdown: Here’s one of those marketing & PR accounts that focused on their shareholders. These types of accounts tend to go for high production values and pay their bills on time. Will there be a pitch for the business? Hard to say but it’s worth a phone call. Go get’em y’all!

HOUSTON, TX: Adino Energy Corporation (OTCQB: ADNY) (OTCBB: ADNY), an emerging oil and gas exploration and production company (E&P) concentrated on the Permian Basin in West Texas, announced today that it has enlisted the help of seasoned marketing executive Narath Khieu to oversee the company’s new strategic marketing initiatives.

Ms. Khieu was initially retained on February 7, 2012 to coordinate and disseminate communications regarding Adino’s transition to the exploration and production of oil and natural gas. “We are building a new brand singularly focused on E&P, and given the company’s new direction we needed someone like Ms. Khieu to help move us forward,” said Timothy G. Byrd Sr., Chief Executive Officer of Adino Energy. “Ms. Khieu brings a high level of marketing experience to Adino at a crucial turning point where we are poised to take our business to the next level of success.”

Ms. Khieu will assist in the planning and implementation of all marketing, public relations and investor relations strategies focused on building the Adino Energy brand and strengthening communications. “Our shareholders are a priority,” Byrd said. “With the support from Ms. Khieu we can now begin to execute some of the strategies we have been talking about recently to help us better communicate with our shareholders, industry partners and media outlets.”

“I am committed to helping Adino realize the highest return on their overall marketing investment by exploring all of the potentially relevant touch points to determine their marketing opportunities,” Khieu said. “I also look forward to implementing an effective investor relations program that will initiate a healthy and lasting dialogue between Adino and their shareholders.”

Ms. Khieu has more than a decade of experience in executing online and traditional marketing campaigns for companies in diverse industries. Most recently, she led the marketing initiative for an HR consulting firm where her leadership helped position the company as one of the country’s leading full-service Professional Employer Organizations (PEO). During her tenure with the company, she revamped its strategic alliance initiative, strengthened the company’s online presence, and led sales and marketing teams in the areas of brand development and brand experience. Prior to that, she worked for a full-service interactive marketing agency providing direction and insight on national online campaigns for Fortune 500 clients including Procter & Gamble, General Mills and Dr Pepper Snapple Group.

Ms. Khieu earned her Bachelor of Arts in Journalism/Public Relations from the University of North Texas.

“We welcome Ms. Khieu and believe that she will play a key role in supporting our continued growth as we singularly focus on the exploration and production of oil and natural gas,” Byrd said.

For more information about Adino Energy, please visit http://adinoenergycorp.com/.

About Adino Energy Corporation
Adino Energy Corporation (OTCBB: ADNY) is an emerging oil and gas exploration and production (E&P) company focused on oily assets with significant development, work-over and enhanced oil recovery (EOR) potential concentrated on the Permian Basin in West Texas.

Source:

Posted in Industry: Comm/Util, Industry: Trade/Corp, News: Future plans, News: New CMO, Region: Southwest USA, Service: Marketing services, Service: Public Relations
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