Matching Agencies with Clients: ’70s Computer Dating Style
This agency/client matching process has everything to do with “chemistry” and nothing to do with . . .
• Agency size: 2 or 200 employees, you’re in!
• Agency income: $100,000 or $200 million in sales, you’re in!
• Agency experience: Have some? You’re in!
If your brand personality matches an advertiser’s, you’ll be getting a call from Steve Ratti who will make the introductions.