Quickly: New York State RFP for Experiential Marketing
Steve’s breakdown: This just in via personal business network. Not a lot of time but if you’ve been down this road before, you might be able to pull it off. At the very least, ask for an extension. The RFP is at this link and responses are due May 9th
ALBANY, NY: New York State Department of Economic Development has issued an RFP for Experiential Marketing agency who also can work in media placements. Chosen agency will need to assist in the creation, production and the ability to negotiate both paid and unpaid media placement advertisements, including, radio and television commercials, Out of household (OOH), digital and newspaper/print advertisements. The Department is seeking an organization with experiential marketing administration, media buying and creative/production services capabilities to assist in planning, purchasing and tracking all media purchases related to marketing the ILOVENY brand.