Steve’s breakdown: As predicted earlier this week, a company can’t just sit around when the stock tanks and not review advertising. This time it’s the media planning & buying for Under Armour.
BALTIMORE, MD: Under Armour is reviewing for a new media agency, according to people with knowledge of the matter.
Omnicom Media Group’s Optimum Sports has been working on the business since 2011. Representatives from Optimum Sports and Under Armour were not immediately