New Roots: to be sold

New Roots: to be sold

Steve’s breakdown: Many of the same people will be running things at but we expect the new owners to bump it up a notch. Which means an advertising review of some kind.

PROVO, UT: Genealogy website has agreed to be acquired by a group led by European private equity firm Permira Funds in a cash deal valued at about $1.6 billion.

The offered price of $32 per share (ACOM) is a nearly 10% premium over Friday’s closing price of $29.18. Company shares jumped nearly 8%, or $2.31, to $31.49 today in premarket trading. also said the price represents a 41% premium over its closing price in early June before reports surfaced that the company had retained a financial advisor for a possible sale. Company shares have climbed from around $21 in early June and hit a 52-week high of $33.80 in early August before dropping back. operates a website for researching family history and has more than 2 million paying subscribers. It says more than 10 billion records have been added to its site over the past 15 years. said there will be no anticipated changes in its operating structure with this deal. The company will remain headquartered in Provo, Utah, and it will continue to focus oninvesting in content, technology and expanding product offerings in areas like DNA.

CEO Tim Sullivan and Chief Financial Officer Howard Hochhauser will keep a majority of their equity stakes, and Spectrum Equity will remain an investor. Spectrum owns a 30% stake in the company.

The company expects the deal to close early next year.


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