MLB’s CMO resigns after 31 years with the League
Steve’s breakdown: MLB is not seeking to fill her position which might give agencies time to introduce themselves.
A daughter of former New York Mets team physician Dr. James Parkes, she started at MLB in 1985 as director of advertising and promotions after working at Jim Henson Productions. She launched Jackie Robinson Day and Roberto Clemente Day promotions along with awareness events on Mother’s Day for breast cancer and Father’s Day for prostate cancer.
MLB said Wednesday her resignation is effective May 1 and it will not immediately seek to fill her position.