Time to take a look at CBS & Viacom brands
Steve’s breakdown: The merger between Viacom & CBS looks more likely so this is a good time to look into their brands. They include DreamWorks Animation, EPIX, Paramount Pictures and Viacom Media Networks which includes cable stations BET, Centric, MTV, Comedy Central, Spike, TV Land, CMT, Logo, VH1, and Nickelodeon.
On the CBS side: CBS Films, Interactive, Radio, Sports, Television Stations & Studios, Out front Media, Pop Media Group, Showtime Networks, Simon & Schuster and Westinghouse Lighting
NEW YORK, NY: A tipster says that Massachusetts Judge George Phelan is on the verge of a decision about whether Viacom CEO Philippe Dauman can overturn his ouster from the Sumner Redstone family trust and the National Amusements Inc. board, and keep his current position.
Phelan’s decision will have a strong influence on how controlling shareholder Shari Redstone plays her poker hand.
The master plan is obvious: Install a new Viacom board and dump Dauman to stop a selloff of Paramount, which is viewed as a poison pill against a potential acquisition of Viacom by an outside company.
In addition to being open to a sale, the National Amusements team is game-planning a remerger with CBS. In the past, CBS Chief Executive Leslie Moonves has been highly vocal about his distaste for such a move. But he didn’t say anything of the sort at the recent Allen & Co. mogul retreat. Our sources say Moonves is not quite so against it as he was.
“Never say never,” said an associate. The question is, can Shari Redstone make it happen regardless?
Moonves has much at stake, too. His stellar reputation as an operator and programmer would be put to the test taking over the cable programming giant.
Plus, he’s got a 0.45 percent stake in CBS Corp., worth about $100 million. He’s also got a contract that allows him to walk if he doesn’t agree with the move.
Putting the two entities back together is a no-brainer, as Rich Greenfield of BTIG notes: “If Viacom doesn’t have a shield, they’re at risk,” meaning distributors could be tempted to drop its channels. “Everybody needs a shield, but CBS isn’t shielding anyone.”