Trouble in Paradise? Accounts won one year ago this week
Steve’s breakdown: It’s Wednesday and that means our weekly instalment of Trouble in Paradise where we list the accounts won this week last year. The idea being most agency-client relationships will break within a year if they are meant to break.
EVERYWHERE USA: So here are the accounts won one year ago this week. The chart shows the client, the agencies, the account size, the account type and date of the win. Source: Access Confidential
|Clearwire Corporation||Horizon Media Inc.||$60 MM||Media Planning and Buying||09-12-2011|
|PepsiCo North America||LatinWorks Marketing, Inc.||Hispanic||09-11-2011|
|Under Armour, Inc.||Crispin Porter + Bogusky, Inc.||$20 MM||Creative||09-11-2011|
|Pizza Hut, Inc.||Optimedia International US, Inc.||$220 MM||Media Planning and Buying||09-08-2011|
|Crown Imports LLC||Goodby, Silverstein & Partners||$19 MM||Creative||09-06-2011|