Georgia Reviews Emergency PR Pact

Steve’s breakdown: The purpose of this solicitation is to establish an Agency Contract for Public Relations & Communications for Georgia Emergency Management Agency

ATLANTA, GA: Georgia’s emergency management and homeland security agency is reviewing its PR account with an RFP open through early December.

Cookerly PR beat GolinHarris in 2007 in the first review of the Georgia Emergency Management Agency contract, which had a six-figure annual budget and was subsidized by the federal department of homeland security.

The incumbent firm launched a mobile app for GEMA in late September.

The state agency’s PR efforts have centered on Ready Georgia, a campaign urging Georgians to be prepared for natural disasters or other emergencies for up to 72 hours following an event.

Firms must register with the state’s procurement portal (link) to pitch the account.

Deadline is Dec. 2.

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