University of Stirling seeks media buying agency

Steve’s breakdown: The above video is all I could find with regards to creative and I’m sure that’s not it. I just served it up anyway.

STIRLING, Scotland: The University of Stirling has begun a search for a media buying agency.

The two-year contract will see a media agency handle media buying activities for tourism, business tourism, travel trade, holiday lettings, events promotion, as well as human resources and student recruitment communications and will operate separately from the current design and creative account.

The successful applicant will be tasked with negotiating the best price across all media for the University across press, directories, online, electronic DM, outdoor (including transport), broadcast, international and creative media placements.

A 12 month extension to the $303,000 contract could also be applied following its expiry.

Between five and eight agencies will be involved with the tender process, with deadline for expressions of interest set for 1 December.

Source:

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