Two Words: Food Trucks – Ratti Report Two Words: Food Trucks

Two Words: Food Trucks

942402595356987150141895425484nSteve’s breakdown: More and more award winning restaurants are opening up food trucks. In fact, the nation’s first oceanfront food truck park just opened in my home town of Asbury Park.

What I’m saying is these companies are ready to here from you, particularly about your mobile marketing. You see, these trucks have to tell their fans/future fans where they are because it’s not always the same place. Check out Neapolitan Express for instance . . .

ASBURY PARK, NJ: What is billed as the nation’s first oceanfront food truck park opened today in Asbury Park.

North Eats officially opened at 7th Avenue and the boardwalk to hungry crowds. Four of the six trucks that will operate all summer were on hand today — Johnny’s Pork-Roll, Seoul Fusion Tapas (innovative Asian food), Igloo ice cream and Italian ice, and The Pocketful (healthy Mediterranean sandwiches and salads).

Two other trucks, Runa Peruvian Cuisine andNeapolitan Express pizzeria, will open next week. North Eats, at the boardwalk’s north end, will be open from 11 a.m. to 9 p.m. daily.

“We are pleased to be opening the North Eats food truck park at the boardwalk at 7th Avenue in time for the holiday weekend,” said Carrie Turner, general manager of the Asbury Park Boardwalk.

“Our partners at iStar Financial have created a beautifully landscaped oasis on the north end of the boardwalk and we invite everyone to come sample the new culinary offerings and enjoy the atmosphere,” she added.

The area includes 12 picnic tables scattered under hanging string lights. There will be six trucks all summer; there are six electric hookups.

“No gas, no noise, very clean,” North Eats spokesman Tim Donnelly said.

Best scene of the day: a group of retired Dominican nuns came over to try out several of the trucks amidst Asbury’s hipster community.

“It was beautiful to see them interacting with the tattoos,” Donnelly said, laughing.

There are food trucks elsewhere along the Shore, among them the 11 food trucks operating out of various parking lots at Sandy Hook. The trucks include the Empanada Guy, JB Wood-Fired Pizza, Freezy Freeze, Kona Ice, Hog Heaven, Naked Tamales, Breaking Bread, Tropical Sno, Good Guys Great Food and Rosie’s Taco Truck.



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