Biotech Company Issues Media Engagement RFP

Steve’s breakdown: This RFP is for “Earned Media for Two High Profile Events and Launch of Global Initiative in September” held at the UN General Assembly. Contact us for the RFP

GERMANTOWN, MD: Biotechnology company Intrexon has issued a request for proposal for an agency that can develop and execute an earned media strategy surrounding two forthcoming events to be held in New York during the UN General Assembly.

Scope of the work includes media strategy and engagement in support of both events, as well as content development for event programming, social media coordination and analysis.

A new global public health initiative involving governments, nonprofits, foundations and universities will also be launched in concert with one of these events, and Intrexon seeks an agency that can also perform communications strategy, content and stakeholder identification and engagement supporting the forthcoming launch.

The project is slated to run for three months and may extend into a longer engagement. It has a budget between $75,000-90,0000.

Deadline for proposals is Monday, September 11th. All submissions must be sent in PowerPoint format only.

Contact is Jodi Cohen, senior director of corporate communications, jcohen@intrexon.com.

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