4 BtoB Leads in 1 post

Steve’s breakdown: Gotta fill that BtoB new business pipeline too. Hopefully one of these tingle you taste.

Karen Dayan Appointed Chief Marketing Officer of Trusona

SAN FRANCISCOCA: Trusona, the leader in simply secure identity authentication, today announced the addition of Karen Dayan as Chief Marketing Officer (CMO). In this new role, Dayan will oversee marketing strategy and revenue growth, as well as expanding Trusona into new industries and global markets. Dayan brings extensive experience in enterprise marketing and has a proven track record of growing enterprise brands and successful exits.

DentaQuest Names First Chief Marketing Officer from Staples

BOSTONMA: DentaQuest today announced that Alison Corcoran has joined the organization as chief marketing officer. The first to serve in the position for DentaQuest, Corcoran will leverage her digital acumen and traditional marketing expertise to transform the DentaQuest customer experience.

Telit hires new CMO

Telit, a global enabler of the Internet of Things (IoT), has hired Shawn Reynolds as chief marketing officer, the company said. Reynolds comes to Telit from SAP, the world´s leader in application and analytics software and enterprise cloud company, where he was global vice-president and head of IoT marketing.

WAVE HIRES NEW SVP OF MARKETING AS IT REBRANDS TO FINANCIAL SERVICES FOR ENTREPRENEURS

Toronto-based Wave is well-known for its story of monetizing its free accounting platform — founder and CEO Kirk Simpson is vocal about using the freemium model to get customers on its platform. But now, as the company focuses on becoming an all-around solution for entrepreneurs following the launch of its lending and payments features, it’s ramping up its efforts to redefine its reputation.

 

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