Bayshore Networks Appoints Kirby Wadsworth as CMO
Steve’s breakdown: The new guy will have global responsibility for all marketing activities, including brand development, demand generation, product marketing and corporate communications.
BETHESDA, MD: Bayshore Networks®, the cybersecurity leader for the Industrial Internet of Things (IIoT), today announced that technology marketing veteran Kirby Wadsworth has joined the company as Chief Marketing Officer, effective immediately.
In this newly created role, Wadsworth reports to Michael Dager, Bayshore CEO. He has global responsibility for all marketing activities, including brand development, demand generation, product marketing and corporate communications.
“Kirby is a recognized marketing leader in adjacent technology spaces,” said Dager. “His expertise and experience bring added depth to the Bayshore leadership team at a key inflection point in our growth. We are excited to have him on board.”
“Bayshore Networks has established itself as an innovator and thought-leader in the white-hot IIoT cybersecurity space,” stated Wadsworth. “The company’s already impressive growth is fueled by its unparalleled OT experience, enterprise customer base, deep technology, and powerful partnerships. I look forward to working with Bayshore’s outstanding team to further accelerate that growth.”
About Kirby Wadsworth
Kirby Wadsworth brings more than two decades of technology marketing experience to Bayshore Networks, including executive marketing roles at both public and private companies. Before joining Bayshore, Wadsworth served as CMO at both Mendix and Limelight Networks, where he created a new market category, repositioned the company and helped drive a more than 2x increase in shareholder value over three years.
He previously held the position of vice president, global marketing for F5 Networks, Inc. where he contributed to the company’s dynamic growth from less than $400 million to more than $1 billion in revenue. Wadsworth earned an MBA from the J.L. Kellogg Graduate School of Management at Northwestern University, and a B.S. in Information Systems from Northeastern University. He is an accomplished and sought after speaker, and the co-author of the digital marketing textbook, Recommend This!
About Bayshore Networks, Inc.
Bayshore Networks®, named a Gartner Cool Vendor and SINET 16 Innovator, is the cybersecurity leader for the Industrial Internet of Things. The Company’s award-winning, patented Bayshore IT/OT Gateway™ software unlocks the power of the Industrial Internet by enabling industrial applications and data. It provides Fortune 1000s with unprecedented visibility into their Operational Technologies, safely and securely protecting industrial applications, networks, machines and workers. The software deploys from the cloud, as a virtual machine, or on-prem as a hardware appliance. Bayshore has strategic alliances with leading technology companies including BAE Systems, Cisco Systems, SAP and VMware. For more information, visit www.BayshoreNetworks.com.