Hilton Worldwide has a new Global Brand Marketing Chief

curio-rattiSteve’s breakdown: Brands under Stuart Foster’s care include Hilton, DoubleTree & Curio by Hilton. As far as we can see, Curio does not have a AOR. Check into it.

McLEAN VA: Hilton today announced the appointment of Stuart Foster as vice president, global brand marketing for the company’s flagship brand, Hilton Hotels & Resorts, DoubleTree by Hilton, the fast-growing, global portfolio of more than 465 hotels and Curio – A Collection by Hilton, a collection of hand-picked upscale and luxury hotels designed for independent-minded travelers. Foster spent the last four years leading global brand marketing for Hilton’s luxury and lifestyle brands, and will now oversee an integrated team that focuses on marketing, communications, digital, social media and customer relationship management across all full service brands. During his most recent tenure, Foster established integrated marketing strategies to support Waldorf Astoria’s experiential platforms including the Taste of Waldorf Astoria and Waldorf Astoria Driving Experiences.

In addition, Foster innovated the role of a luxury hotel brand through Conrad’s Stay Inspired platform which curates quintessential local experiences for travelers whose time is at a premium. He also developed launch strategy and consumer messaging for Hilton’s lifestyle brand, Canopy by Hilton. Foster brings a unique global perspective to his role, drawing on more than 20 years of marketing experience spanning the United States, Europe and Asia Pacific. He has an extensive background leading marketing work for some of the world’s top brands including L’Oreal and Moët-Hennessy, where he provided leadership across multiple disciplines including global brand management, sales and business development.

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