Restaurant.com Welcomes New President/CMO/IT Guy
Steve’s breakdown: The reason for this hire was to find someone to oversee and unify the company’s marketing and IT functions. If your agency has that kind of capability, I’d call him just to find out what he’s thinking let alone win some business.
ARLINGTON HEIGHTS, IL: Restaurant.com, the trusted and valued source connecting restaurants and diners nationwide, today announced a new member of its leadership team in a move to continue the company’s growth and profitability.
Christopher Krohn, a veteran of the e-commerce, hospitality and financial services industries, has been named President and Chief Marketing Officer of Restaurant.com. With his strong background in growing entrepreneurial businesses and expertise in marketing, business development and technology, Krohn will oversee and unify the company’s marketing and IT functions.
“Chris has a unique skill set as both a technologist and marketer, and a proven track record of success,” said Cary Chessick, CEO of Restaurant.com. “We are excited to have him join the Restaurant.com family.”
Krohn joins Restaurant.com from Whitney Automotive Group, a multi-brand B2C retailer, where he was Chief Marketing Officer and VP Business Development. Krohn’s operating experience also spans the hospitality and financial services industries. He was formerly Vice President of Marketing at Harrah’s Entertainment, head of marketing for the Chicago Mercantile Exchange (CME) and Managing Director of CME subsidiary, OneChicago LLC. Additionally, Krohn has deep experience in strategy consulting and information technology management, having led client engagements across multiple industry segments for Bain & Company, Hewitt Associates and Accenture.
In addition to his corporate roles, Krohn is a former Instructor of Computer Science at Northwestern University and Adjunct Assistant Professor of Marketing at the Chicago Booth School of Business, where he regularly lectures MBA students. Krohn holds a Bachelor of Arts degree from Northwestern University and earned an MBA with honors from the University of Chicago.
Restaurant.com has grown significantly since 2007, nearly tripling its workforce and expanding from 7,000 to more than 18,000 restaurant partners, offering 45,000 unique daily offers. Krohn plans to continue to help facilitate the company’s growth, profitability and expansion.
“I am honored and excited to join Restaurant.com,” said Krohn. “I appreciate the company’s entrepreneurial spirit and look forward to building upon an already great foundation by elevating our marketing programs and IT infrastructure to the next level.”
Restaurant.com is the trusted and valued source connecting restaurants and diners nationwide. The company offers savings at more than 18,000 restaurants nationwide with more than 45,000 daily gift certificate options. Restaurant.com brings people together to relax, converse and enjoy well-prepared and well-served meals at affordable prices. To date, Restaurant.com customers have saved more than $500 million through the gift certificate program. Restaurant.com has operated since 1999 and is based in Arlington Heights, Ill.