Room 77 books ex Netflix CMO
Steve’s breakdown: Jessie Becker has been appointed chief marketing officer at Room 77, Inc. She’s a 13 year vet of Netflix according to her LinkedIn profile.
MOUNTAIN VIEW, CA: As chief marketing officer, Becker, 45, will oversee all marketing activities for the organization, including branding, customer acquisition, PR and social media. Most recently, Becker was interim chief marketing officer at Netflix, where she was responsible for the global brand, customer acquisition and consumer insights programs. She joined Netflix in 2000 and held a variety of marketing positions with increasing responsibility, including vice president of consumer marketing.
Prior to Netflix, Becker worked at Amazon.com, Oracle and IRI Software. Becker holds a bachelor’s in History from the University of Pennsylvania, a bachelor’s in Economics from The Wharton School, and an MBA from Stanford University, where she was an Arjay Miller Scholar.