Shula’s Steak Houses beefs up marketing team
Steve’s breakdown: These to new hires could stoke up a review of marketing practices. BTW: They say Dave Shula is the highest marketing contact. He handles brand integrity for Shula’s Steakhouse. All inquires should be directed to his office. He can be reached at firstname.lastname@example.org.
Mark Healey was appointed Executive Vice President, joining the company with more than 25 years of leadership experience in the hospitality industry across 28 states. Kristen Thompson was appointed Vice President of Marketing & Public Relations and brings with her more than 11 years of experience in hospitality marketing, branding and public relations.FORT LAUDERDALE, FL: Shula’s Steak Houses, whose concepts include Shula’s Steak House, Shula’s 347 Grill, Shula’s 2 Steak & Sports, Shula’s Bar & Grill and Shula Burger, announced two appointments that further strengthen the company’s strategy and marketing position.
Before joining Shula’s in April, Healey served as Senior Vice President at Spectra Food Services & Hospitality, where he led the company’s largest growth division. Thompson also came to Shula’s from Spectra Food Services & Hospitality, where she served as Director of Marketing, overseeing the company’s corporate marketing strategy as well as the marketing support for all 140 client facilities. During her tenure, she helped the company achieve growth goals as well as to create a consistent brand identity.
“We are delighted to welcome Mark Healey and Kristen Thompson to our executive team as we position ourselves for future expansion. These appointments come at an important time as we launch our new Steakbar 347 concept, as well as an upscale redesign of our iconic Steak Houses. Mark and Kristen bring an extensive amount of experience and leadership skills to help guide us into the next stage of our growth.” said Mary Anne Shula CEO of Shula’s Steak Houses.