Wealth Access invests in new CMO
Steve’s breakdown: The new guy has a lot of big brand experience so we expect some big brand type marketing.
NASHVILLE, TN: Wealth Access, the software and services company that helps high net worth individuals and their advisors better understand and manage wealth, today announced the new hire of Brian Evans as Chief Marketing Officer, effective immediately.
Mr. Evans comes to Wealth Access from Consensus Point where he directed marketing and business development efforts for the firm. Prior to that, Mr. Evans consulted companies like AFLAC, Charles Schwab, People’s Bank and Proctor & Gamble on maximizing the impact of their brands and differentiating themselves from competitors in the marketplace. Mr. Evans brings over 16 years of experience in brand strategy, marketing and business development.
In his role at Wealth Access, Mr. Evans will bring his extensive marketing and business development experience to Wealth Access’ product and sales teams to help define the user experience and differentiate the platform in the marketplace.
“Brian brings energy, experience, and unique perspective to our business, and his proven ability in building brands and designing marketing strategies will be a valued asset at Wealth Access as we continue to define the user experience,” says CEO David Benskin. “Brian’s hire is a massive validation of Wealth Access’ technology and value proposition.”
“I am excited about the opportunity to be a part of an experienced team with tremendous growth potential,” stated Mr. Evans. “The Wealth Access value is in its simplicity and ability to provide a smarter look at one’s net worth. I look forward to helping David and the rest of the team grow the brand and become a trusted resource to high net worth investors and their advisors.”
About Wealth Access
Founded in 2011, Wealth Access is a revolutionary online platform that helps high net worth individuals and their advisors better understand and manage wealth. The platform’s patent pending, permission-based technology and customized access features is the only private, personal virtual wealth management platform on the market. Developed by a former advisor with expertise in the complexities of high net worth individuals – and knowledge of technology from an advisor’s perspective – Wealth Access utilizes a cloud-based financial aggregator to deliver an updated balance sheet view of detailed assets and liabilities among other valuable features. For more information visit http://wealthaccess.com/.