Glasgow Games 2014 Seeks Digital Media Agency

Steve’s breakdown: Hosting the Olympics is big business even if your city doesn’t get the nod. Go forth and pitch with gusto! GLASGOW CITY, UK: The Commonwealth Games Glasgow 2014 team is on the hunt for a digital media agency. Glasgow 2014: wants digital media agency The successful agency will offer online support to some […]

Florida beach town woos New York’s gay newlyweds

Steve’s breakdown: As we reported last month, there’s money to be made from gay marriage tourism. And here’s an account that was created completely by the new law in New York. Is this a lead? Absolutely! Especially for an agency in Fort Lauderdale with connections in NYC. But it’s also a reminder to always keep […]

Visit Orlando seek Canadian agency for media buying, PR & promotions

Steve’s breakdown: Visit Orlando requires an experienced Canadian agency team with extensive experience in the travel space to work with our internal team to supplement and extend our PR, promotions and media buying efforts. “We are looking for an Agency partner(s) to work with us on developing, executing and delivering a comprehensive PR, promotions and […]

Global Trident gum account is in review

Steve’s breakdown: There’s a lot of movement going on over at Kraft and this is probably not the last review to happen in the near future. So my advise is to get in there for this pitch and then you’ll be introduced for the next. (that is if you are not an AOR already) And […]

Connecticut Housing Finance Authority issues RFP for 1st time Home Buyer Marketing Campaign

Steve’s breakdown: The Connecticut Housing Finance Authority is seeking a firm is to design, develop & implement an extensive First-time Home Buyer Marketing Campaign with both short and long-range implications for promoting public awareness of the CHFA Home Buyer Mortgage Programs to eligible home buyers in the State. CHFA requests written proposals from qualified full-service […]

Law Firm of Roetzel Adds New Chief Marketing Officer

Steve’s breakdown: Law firm marketing can go in a number of directions depending on the vision of the CMO. Check in to see what hers is. AKRON, OH: The law firm of Roetzel & Andress LPA is pleased to announce that Tia Atchison has joined the firm as the new chief marketing officer, overseeing the […]

Collier leaders weigh $800K boost to tourism marketing contract

Steve’s breakdown: The bad news is things are still up in the air. The good news is they are talking about adding $800,000 to the marketing budget. We don’t like to talk about “blood in the water” when it’s the agency’s blood but that’s the situation here. Swim around and watch what happens. NAPLES, FL: […]

City of Ottawa seeks marketing for parks department

Steve’s breakdown: The Parks, Recreation and Cultural Services Department of the City of Ottawa have issued a request for proposals in search of a marketing agency. The scope of the work includes traditional, digital, direct mailing and events. Inquiries are due July 29, 2011. Proposals are due August 4, 2011. CONTACT: City of Ottawa Finance […]

Bozzuto Homes Names New Senior Director of Marketing

Steve’s breakdown: The new Senior Director is an ex-advertising executive and understands the value agencies bring. I’d give her a call and see what the plan is. GREENBELT, MD: The Bozzuto Group, a Greenbelt-MD based real estate services company, today announced that Cathy Leaning has been named senior director of marketing for Bozzuto Homes, one […]

Daytona tourism authority looks to regroup

Steve’s breakdown: With a $5 to $7 million budget for advertising, the Halifax Area Advertising Authority has the resources but not the cooperation to gets things done right. Maybe with the recent firing of the CEO, they can get their act together . . . and hire an ad agency. DAYTONA BEACH, FL: Members of […]

Spaceport Authority seeks media relations services

Steve’s breakdown: Thought the space program was done? Not in New Mexico where their Spaceport Authority has issued an RFP for media relations. And we have the link that RFP right here! There’s not a lot of time left so if you are interested, you’ll need to get to work right now! LAS CRUCES, NM:  […]

Molson Coors launches pink Animée beer for women

Steve’s breakdown: The launch is in the UK but there’s a good chance it will make it over the pond. Brewers have been trying to crack the code on female beer for some time so if this does work, it will get substantial financial support. DENVER, CO: Molson Coors has an idea on how to […]

Royal Caribbean Puts Media Into Review

Steve’s breakdown: I suspect they are fishing for better media value this go around because they have separated the creative and media accounts. Either way, this is a great opportunity so make the call. MIAMI, FL: Royal Caribbean International is conducting an agency search for its $40 million to $60 million global media business, according […]

Flight Centre reviews media account

Steve’s breakdown: Shannon Watson, head of marketing operations, is handling the review and their phone number is: 0207 592 1200 Company Website: NEW MALDEN, UK: Flight Centre, the global travel agent, is reviewing its UK media planning and buying account currently held by Total Media. The travel company, which last held a review of its […]

Agencies to vie for City of London task

Steve’s breakdown: The City of London is looking for a proactive and innovative provider of both recruitment and public notice advertising services to include copywriting, creative artwork and placing cost effective adverts in line with the City’s key aims and objectives, corporate identity and resources. Here are the details: Buyer: City of London Corporation Title: […]

The Receivables Exchange Appoints Chief Marketing Officer

Steve’s breakdown: These guys are half collection agency and half financing company – I think. Truly wrapping ones head around this business model is half the challenge so if you’re hip to it, go for it. Client website: NEW YORK, NY: The Receivables Exchange, the online marketplace for U.S. receivables sales, today announced the appointment […]

Simplexity Appoints EVP and Chief Marketing Officer

Steve’s breakdown: Their brand WireFly has been the Internet’s #1 authorized agent for every major cell phone carrier in the United States since 2003 so consider this a “gateway” client. RESTON, VA: Simplexity, the Internet’s leading online retailer of cell phones and service plans, today announced the appointment of Dave Rook as Executive Vice President […]

Marriott Embarks on Global Media Consolidation

Steve’s breakdown: There are conflicting reports whether this is a closed review or not. The article below says it is but AdAge says it’s not. Either way, if you have the contacts to get in there, I’d do it now! WASHINGTON, DC: Marriott International just announced that it has placed the majority of its global […]

Phillips Kicks Off Media, Creative Review

Steve’s breakdown: Back in March we reported Philips had called $100m global digital pitch and now this. Good luck to those who have the juice. AMSTERDAM, Netherlands: Electronics giant Philips is conducting a global review of both its media and creative assignments, the company confirmed today. In the U.S. alone, the client spends and estimated […]

Blackwell Fine Jamaican Rum Announces Distribution in the USA

Steve breakdown: Even though Richard Kirshenbaum of KBS+P is involved, I don’t think his agency can handle the business because they have Diagio as a client. NEW YORK, NY: Music industry legend and founder of both Island Records and the award-winning Island Outpost hotel group, Chris Blackwell, is proud to announce the United States launch […]

Cisneros Group Adds Chief Human Resources Officer

Steve’s breakdown: Cisneros Group has got its hands in a lot of industries so I suspect their recruitment efforts are quite complicated. Which mean they might need some professional help to be successful. MIAMI, FL: Yolanda Talamo has been named chief human resources officer of the Cisneros Group. Talamo will be based at the Miami headquarters and is […]

InterContinental Hotels Chief Marketing Officer To Leave

Steve’s breakdown: According to one source, they are looking for a new marketing chief with weighty experience in brands as the world’s largest hotel operator by number of rooms seeks to ramp up global growth from its existing chains and new portfolio additions. And you know our philosophy regarding hiring new CMOs. Help them find […]

Coca-Cola names senior vice president, North America marketing

Steve’s breakdown: This news seems to be getting out in drips as if they don’t want to make a big deal about it. Either way, Alison is a Coke vet and will probably hold the company line. But that doesn’t mean introducing yourself with a hearty congratulations would hurt. ATLANTA, GA: Coca-Cola Co.’s freshly-named top […]

BB&T appoints banking veteran to lead branding, product marketing and advertising

Steve’s breakdown: If you don’t know much about this regional bank, their website says “Building on a tradition of excellence in community banking that stretches back to 1872, BB&T continues to offer clients a complete range of financial services including banking, lending, insurance, trust, and wealth management solutions.” This new marketing head is a bit […]

Ranbaxy scouting for an agency for the pain-relief brand Volini

Steve’s breakdown: This review is underway but they are still scheduling meetings with more shops. I suspect they will continue this until they see something they like. Check out their present TV ad here: www.volini.com GURGAON, India, Pharmaceutical company Ranbaxy Laboratories is on the lookout for a creative agency to work on its pain relief […]

Florette reviews $5million creative account

Steve’s breakdown: These guys seem to be pulling the chain of its agency but that doesn’t take away the fact that it’s a $5 million account in review. But it should give you pause. LESSAY, France: Salad brand Florette is reviewing its $5m advertising account as it plots to expand its business by increasing marketing […]

LiveOps Names SVP of Marketing

Steve’s breakdown: Normally we don’t post software news because their marketing efforts tend not to be ad agency type campaigns but this looks different. Their talking about “strategic marketing initiatives, including all marketing campaigns and field outreach, product and partner marketing, branding and marketing communications.” Sounds like an OPP! (as in opportunity) SANTA CLARA, CA: […]

Chicago issues an RFP for marketing services to decrease city traffic

Steve’s breakdown: This is a great idea. Chicago want more people taking the train, riding their bikes and walking into the city. The agency that wins this account and succeeds will be able to shop that campaign all over the country and maybe the world! The RFP is due August 8, 2011 at 4:00pm CST. The […]

YMCA Seeks Agencies for National Account

Steve’s breakdown: The scary part of this news is this quote “Multiple Shops Could Get Piece of $7.9M Business.” But if you’re still interested, there is an RFP that has been issued. CHICAGO, IL: The YMCA is searching for a creative agency for a national account. A spokeswoman for the nonprofit confirmed the search, adding […]

Mississippi Gulf Coast Convention & Visitors Bureau gets new chief

Steve’s breakdown: We reported on the creation of this organization back in March. That’s when we said to be ready when they pull the trigger. Hopefully you did just that because they are off and running. BILOXI, MS: A familiar face is taking over as executive director for the Mississippi Gulf Coast Convention and Visitors […]

Time Warner Cable Names EVP, CMO of Residential Services

Steve’s breakdown: This is one of the most competitive and even mean-spirited industries out there. One false move and you’re toast. Look for the new guy to add more weapons to his marketing arsenal. And maybe that means another agency NEW YORK, NY: Jeffrey A. Hirsch has been named Executive Vice President and Chief Marketing […]

ConocoPhillips Plans to Split in Two

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Hillarys Blinds in $15 million media pitch

Steve’s breakdown: The bulk of this account is spent on TV and door-drops. You don’t hear that combo often. Luckily they also do direct mail, internet, press and radio. COLWICK, UK: Hillarys Blinds, the made-to-measure blinds specialist, is reviewing its $15 million media planning and buying account. The business is currently held by MediaCom, which […]

Voodoo Tiki Tequila Launches at Haven Lounge Miami

Steve’s breakdown: These folks are just getting on the radar because they add less than 300 retail locations every year. They have a good story but they’re getting to a place where they’ll have to take it up a notch. I think its time to grow up and hire a real agency! Here’s what they […]

Sony Ericsson calls $200 million global media review

Steve’s breakdown: This is the first time I’ve seen Accenture handling a pitch and that may be good or bad. Either way you see it, know they will be looking for the agency who can write the thickest deck. (Steve says with a wink) LONDON, UK: Sony Ericsson, the telecoms giant, is reviewing its $200 […]

Church’s Chicken names new SVP, Brand Marketing

Steve’s breakdown: The great thing about restaurant accounts is you can have more than one. If fact, the client prefers it! So if you have a restaurant on your client roster that’s not a QSR, go forth and pitch! ATLANTA, GA: Church’s Chicken announced today that Joel Bulger has joined the company as Senior Vice […]

Westchester Medical Center issues RFP for advertising

Steve’s breakdown: I know we have agency subscribers with hospital experience and that’s why we’re posting this even though the dead line is near. July 22nd to be exact. RFP LINK: VALHALLA, NY: Westchester Medical Center (“WMC”) is issuing this Request for Proposals (“RFP) to invite interested vendors to submit proposals to assist in the […]

Piaggio’s Vespa Scooters scouts for creative agency

Steve’s breakdown: The brand is in for a complete revamp and image makeover. And talk about a sexy brand! If you’re in the neigborhood of Maharashtra, go for it! MAHARASHTRA, India: It has been learnt that Vespa Scooters, the two-wheeler product from the stable of the Italian company Piaggio, is looking for a creative agency […]

Complaint filed on R.I. state ad contracting

Steve’s breakdown: The proverbial sh*t is hitting the fan in Rhode Island. Seems there was only one agency that responded to an RFP and now people are crying foul. The Ratti Report predicts the present agency is not going to survive. PROVIDENCE, RI: The fallout continues over the failed 11th-hour attempt by state lawmakers to […]

McCormick & Company Reviews Global PR Account

Steve’s breakdown: This global PR account review is a long time coming so hopefully they have a plan laid out. The company has been on the fickle side when it comes to their ad account but this might be completely different. SPARKS, MD–Spice major McCormick & Company is reviewing its global PR account. The pitch […]

Centerplate promotes marketing VP to CMO

Steve’s breakdown: The sports, entertainment & hospitality industries are all part of the Centerplate business which gives this client what I call “Case Study-ability.” If you’re handling this client, you can use their case study to pitch hundreds of accounts. Now that’s how a new biz guy thinks!! UPDATE 7/13: Centerplate is Nation’s Fastest Growing […]

BBC Entertainment reviews advertising account

Steve’s breakdown: AAR Alert! Advertising Agency Register London that is. They are handling the pitch so if you’re interest, make sure to have your materials over there. This might all be part of a company shift considering we covered a very similar story in May regarding BBC Worldwide going into review. LONDON, UK: BBC Worldwide, […]

PepsiCo goes global

Steve’s breakdown: Simon Lowden is taking over as PepsiCo’s chief marketing officer in the US and Brad Jakeman has taken up a lead role for Pepsi globally. Together with a team of about 30 people, they are creating a Global Beverages Group. They say TBWA & BBDO will work together on the new project but […]

SAB Miller opts for a global approach to digital

Steve’s breakdown: They are in the midst of hiring a group head of digital who will be charged with “systemically raising our standards in the area of digitally enabled brand communication.” And you know one of my strategies for winning new business is to help fill these types of positions. And that’s how I suggest […]

Aston Luxury Group creates and fills EVP of Marketing position

Steve’s breakdown: I’ve said it before. Whenever a company creates a new marketing head position, changes are on the way faster than usual. Plus they have 4 very distinct brands to market so there might be more opportunity here than one might think. NEW YORK, NY: Aston Luxury Group (ALG), a US division of the […]

California High-Speed Rail Authority says Buh-bye, Ogilvy

Steve’s breakdown: This is one of those wrong-place wrong-time situations for Ogilvy. They hired an ad agency and what they need is “a new partner that will show initiative, actively counter oil-company-induced misinformation with facts, and inform Californians of high-speed rail’s transformative benefits for our economy, environment and quality of life.” Sounds like PR to […]

Master distiller crafts new bourbon, Angel’s Envy

Steve’s breakdown: This master distiller had a long career at Brown-Forman so he knows how to make and build a bourbon brand. And this one is already in 8 states and counting. Former or present Brown-Forman agencies are highly encouraged to contact this distillery. LOUISVILLE, KY: In the downstairs atrium at 21c Museum Hotel, well-dressed […]

Delaware issues an RFP for a Full Service Public Relations Firm

Steve’s breakdown: The State of Delaware, the Department of Safety and Homeland Security seeks Full Service Public Relations Firm. The RFP is due August 19th at 3:00pm. Here’s the link to the RFO RFP – Professional Services and here’s the link to the bid web page: DOVER, DE: Scope of work: The Office of Highway […]

First California Appoints Chief Marketing Officer

Steve’s breakdown: Newly created positions are always a sign of more changes to come. And being a retail bank, advertising is always involved. WESTLAKE VILLAGE, CA: First California Financial Group, Inc. today announced that Diane Dickerson has been appointed senior vice president and chief marketing officer (CMO), a newly created position. In her position as […]

Spirits News Latino distiller unveils new premium tequila in US

Steve’s breakdown: They are planning a phased release of this brand so walk lightly when approaching. IRVINE, CA: Tributo Tequila, a Latin distillery located in Mexico, has introduced Tributo a Mi Padre (Tribute to My Father), a premium tequila, at the 6th Annual East LA Meets Napa Premiere Food and Wine Tasting Event in Los […]

Safety-Kleen appoints their first Chief Marketing Officer

Steve’s breakdown: Two green accounts in one day! And this one has products I’d actually buy. The new CMO probably has his hands full and could use some guidance from a marketing vet so give him a call. PLANO, TX: Safety-Kleen Systems, Inc., has appointed Curtis C. Knapp as chief marketing officer and senior vice […]

Schiff Nutrition International Names Chief Marketing Officer

Steve’s breakdown: P&G alert! You never know what’s going to happen when a P&G alum gets a CMO job but I’d bet on on some big changes including a new agency. SALT LAKE CITY, UT: Schiff Nutrition International, Inc. appointed Jennifer Steeves-Kiss Senior Vice President — Chief Marketing Officer.. Tarang Amin, president and chief executive […]

U.S. Travel Group Begins $100 Million Agency Search

Steve’s breakdown: Here’s another account review we called. Is was back in May. My ex-boss, George Fertitta, is one of the heads of this organization and if there’s one thing I can say about pitching this business; no B.S. He can see right through it! Good Luck. USA: Madison Avenue shops are pitching an interesting […]

Anvil Knitwear Names new Executive Vice President of Marketing

Steve’s breakdown: We love green companies and here’s one that’s not only doing it right, they’re showing off their green-ness right. See if Heather could use some help getting the word out. NEW YORK, NY: Anvil Knitwear today announced that Heather Stefani has joined the sportswear company as Executive Vice President of Marketing, directly reporting […]

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