As Ratti forecasted: Tommy Hilfiger Goes Into Review (free to see)
Steve’s breakdown: Gotta keep an eye on our review predictions. (see below) No other new business service can do this so . . . anywho
The accounts in review are European and North America media. The pitch is in the early stages with WPP’s Essence, MullenLowe Mediahub and independents Crossmedia and Local Planet all in the running alongside a Dentsu Aegis Network team so if you’re in any of those places, make sure to get your cut.
NEW YORK, NY: Tommy Hilfiger is reviewing its media planning and buying account across Europe and North America.
Vizeum has worked on the business since 2014. Media Sense is assisting the fashion brand with the review.
Tommy Hilfiger confirmed the review and told Campaign: “We are currently working on evaluating our media partners for Tommy Hilfiger North America and Europe. This is in our normal course of business and we always evaluate our partnerships.”
Earlier this month it emerged that TSB is reviewing its media account, currently held by Vizeum since 2016, when it replaced Manning Gottlieb OMD after a competitive pitch.