Steve’s breakdown: ACE has the exciting opportunity to sponsor the Texas Rangers, so they need some awesome video with a baseball theme!

The creative brief can be downloaded with this link. The deadline is April 29th, 2013

IRVINE, TX: ACE Cash Express, Inc. is the largest owner and operator of check cashing stores in the United States and the leading retailer of financial services, including short-term consumer loans, bill payment, prepaid debit card services and non-standard auto insurance. They focus on serving consumers seeking alternatives to traditional banking relationships in order to gain convenient and immediate access to financial services. ACE has the exciting opportunity to sponsor the Texas Rangers for a second year in partnership with Fox Sports Southwest, so they need some awesome video with a baseball theme!

ACE is looking for video from our talented Poptent community that intertwines ACE Cash Express and the theme of baseball while positioning their short-term loan business and service benefits. The foundation for the brand is trust and convenience, and you are free to incorporate an element of humor. You may choose to create a fun animation, produce a concept that potentially incorporates Adrian Beltre, third baseman for the Texas Rangers(more details on this in the brief,) or take a different approach within the baseball theme.

Submissions are intended for use on TV, so they should be :30 seconds long. Be sure to read the creative brief thoroughly before getting started. It contains important information you must take into account while shooting your video.

Please remember to collect all of your releases (location, photography, and talent) on the day of the shoot!

Source:

ACLink: [acLink name=”ACE Cash Express, Inc.” type=”advertiser” id=”aWZn”]