Trouble in Paradise? Accounts won one year ago this week
Steve’s breakdown: It’s Wednesday and that means our weekly instalment of Trouble in Paradise where we list the accounts won this week last year. The idea being most agency-client relationships will break within a year if they are meant to break.
EVERYWHERE USA: So here are the accounts won one year ago this week. The chart shows the client, the agencies, the account size, the account type and date of the win. Source: Access Confidential
|Illinois Department of the Lottery||Downtown Partners||Creative||01-20-2012|
|PetSmart, Inc.||KSL Media||$80 MM||Media Planning and Buying||01-19-2012|
|Food Lion, LLC||Mullen||Agency of Record||01-17-2012|