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Steve’s breakdown: You heard me right. Clients who started bringing advertising in-house seem to be having huge problems with “critical areas of marketing like video, digital, social media and analytics” because of working at home. They bit off more than they could chew and now they’re in a pickle! (those 2 metaphors almost worked together) […]
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To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
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Steve’s breakdown: Cirque du Soleil has taken their shows online and we suspect all other event-based businesses will follow suit. That means 100s of accounts will have to change/update/retarget/re-think their advertising. So go find your favorite event-based companies and pitch’em on this idea. MONTREAL, Canada & EVERYWHERE, USA: Cirque du Soleil, having halted its live […]
Steve’s breakdown: Just stumbled over this and maybe there are some folks with some time on their hands and wouldn’t mind pitching in on the most important cause of our time. Here’s the very short brief. ON THE INTERWEBS: With the coronavirus spreading to all corners of the world, the United Nations is enlisting the help of creatives […]
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Steve’s breakdown: “Kantar Diagnoses Consumer Response To COVID-19, Offers Prognosis For Brands That Don’t” is the headline and it’s for you to use with new and present clients. Every brand must change and evolve during this crisis or be left behind on the other side. Biggest problem Kantar sees is clients getting clod feet and […]
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Steve’s breakdown: This is not just about masks. It include respirators and you can actually just donate if you want at this link. All interested Social media & PR agencies should reach out to millionmaskcampaign@gmail.com. EVERYWHERE, USA: The Million Mask Campaign, an initiative that’s currently raising funds to purchase N95 medical-grade respirators to support doctors […]
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Steve’s breakdown: Call us optimists but we believe the current environment could have many advertisers rethinking much of their communications. The story below is what Ford Motor Company did and there will be many stories like this one coming. You might as well start your story too! So pick your targets and start the pitching […]
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Now available for agency side positions and freelance projects: Creative Director Nicole Possin, who has led teams at R/GA, Digitas, and Razorfish working on top brands such as American Express, Verizon, NIKE, as well as pharmaceuticals. After spending several years on the client-side—building and leading the in-house creative department at the innovative nonprofit Environmental Defense […]
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