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Steve’s breakdown: A few weeks ago we sent our membership to Petco. Why? Because we knew the advertising account was going into review if it wasn’t already. See this prediction below. Here’s the announcement Petco hired Droga5. SAN DEIGO, CA: Petco has sent its creative account to Accenture Interactive-owned Droga5, according to people close to […]
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Steve’s breakdown: It took a while for the Jimmy John’s review to finish because of the pandemic but we did call it. (See our reporting at the bottom) People, please check our “Account Review Predictions” page and don’t let another account go by!! CHAMPAIGN, IL: Jimmy John’s has appointed Anomaly as its lead creative agency, […]
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Steve’s breakdown: Lagunitas Brewing Company did go into review soon after we predicted it would. (Please look at our Account Review Predictions every day!) Canvas won media – we don’t know who got creative but it’s launching next month. PETALUMA, CA: The Lagunitas Brewing Company has tapped Canvas Worldwide as media agency of record following a […]
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Steve’s breakdown: Kind North America just got a big investment from Mars and we believe some of that will go into advertising. The present campaign is okay but we think one of you all can do better. BTW: The founder offers a lot of “thoughts” below. NEW YORK, NY: Mars, the company behind M&M’s and […]
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Steve’s breakdown: Just wanted to share this good news to most or our membership. That’s right, most of our members are not part of a holding company and it is our hope more will split away from the lumbering behemoths. BTW: The image is from a presentation given by an executive of the indie agency […]
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Steve’s breakdown: Here we go again. Back in June we told you all straight away that Lululemon was going into review. Did you take advantage? Make sure you do next time! Go here to make sure you do. Fitness Start-up Gets Some Deep Pockets for Advertising Campaign Here the review winner announcement. VANCOUVER, Canada: Athletic […]
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Steve’s breakdown: What’s there to say except we hope you all heeded our prediction and already had your credentials over at Roth Ryan Hayes weeks ago. Proposals are due the 24th. Here’s our October 14th prediction: Two Clients Fire Ad Agency: Insiders question what’s next for agency Here the official review announcement: ATLANTA, GA: The […]
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Steve’s breakdown: Petco confidentially filed IPO papers and we think one of the ways they are going to use the financing is to grab most marketshare during this very Pet Business Friendly climate. Ron Coughlin is the CEO, Tariq Hassan is the CMO & Darren MacDonald is the CDO. Pick one and pitch a program! […]
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Steve’s breakdown: Say what you want but Cannabis Clients are a real thing every agency should be looking into getting in the game of this ever growing industry. BTW: I be Idaho, Nebraska & Kansas could grow some nice cannabis. What are they waiting for? NJ, SD, MO & AZ: The once widely controversial issue […]
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With so many ad agencies and agency networks taking this day off, we’re doing the same. It’s going to be a long night so take a nap or something when your done voting. You’ve earned it.