About Steve Ratti

Steve Ratti is an inductee to the Advertising Hall of Fame @NJAdClub and is the Creator of Ratti Report and CEO of New Business Bureau, an investigative news and insight resource delivering actionable new business leads & intel to creative advertising, digital & marketing agencies nationwide.

Steve began his career with J. Walter Thompson USA producing presentation reels for every new business pitch. In 1993, Steve began his 17-year run as new business department head at agencies all over Manhattan. These included Margeotes|Fertitta+ Partners, Mezzina Brown & Partners, M&C Saatchi, Cheil Communications, Della Femina and Berlin Cameron. His total number of account wins tops 70. (most are listed below)

In 2010, Steve started sharing new business leads via Twitter. That turned into a very popular blog that grew up to be Ratti Report. In total, Steve has reported on over 15,000 leads and has advised some of the most respected ad agencies in the country. They include BBDO, DDB, TBWA, Ogilvy, Grey, J. Walter Thompson, McCann, FCB, MullenLowe, Wieden+Kennedy, Droga5, 72andSunny, Crispin Porter & hundreds more.