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Another Census Marketing RFP

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To the victor belong the spoils

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Have no one following up on leads? Well, then your agency sucks!

Sorry for the bluntness but if you don’t have someone following up on new business leads, then your agency sucks. (I know I just said that in the headline but if your agency sucks, then you need to hear it twice) Yesterday an ad agency said to me that they are in such trouble that […]

CEO & CMO reunite at furniture client

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Small Brewing Lead in Cali

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Florida County Tourism RFP

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Blackout Tuesday & New Business

Steve’s breakdown: We’ve never observed Blackout Tuesday in our 10 year existence but this year is different in every way so here goes. Ratti Report completely supports the Black Lives Matter movement. Our headquarters home of Asbury Park had its protest yesterday evening with thousands attending including us. Marching completely around the east side of […]

World Health Organization RFP

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Ratti Report is selling its Business Model

Not to worry, we’re doing fine. Ratti Report’s never needed an office or employees or set hours or bosses or stockholders so pandemic – schamdemic! So in that spirit, we thought it might be fun to offer our entire business model to folks who want to start a membership-based publishing company. Think of it as […]

We have a new take on CMO job listings

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8 Radio Station Lead

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2 PR RFPs: Police & Transit

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Something is rotten in the state of Volkswagen

Steve’s breakdown: I’m not a big fan of the new brand direction VW took with their “Drive Bigger” line. Obviously a nod to the early 60s print ad “Think Small” which was considered one of the best of the 20th century by AdAge. Even the shot of the earth in this commercial is reminiscent of […]

Big changes will = Ad Review

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Shoe Brand with new Pres.

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Pitch where the growth is: Hemp

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If you’re thinking about a restaurant account: Hear these stories

Steve’s breakdown: Restaurant operators share stories from the front lines of the coronavirus pandemic. These are first-hand experiences detail what it really looks like to lead a business in times of crisis Plus, these interviews also give clues to what these companies need out of advertising EVERYWHERE, USA: The last few weeks have been an […]

BtoB Report: New CMOs Updated May 21st

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NYC Health Plans Still Seeks CMO

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Talk about a blow to a monster brand

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Huge Merger = New Client

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Relaunching a Beer from the 1800s

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Department of Education RFP

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Snack brand review forecasted

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