Blood in the Water

Fastly outage explained: But what about the brand

Steve’s breakdown: The internet was brought to its knees Tuesday, with 503 errors showing up across the news outlets and websites. Now we know exactly what happened. But what about the brand Fastly? Their line “More confidence. More speed. More power at the edge.” doesn’t really work anymore. Check into it. Emily Friedberg, Cofounder: [email protected] […]

Brand reputation declines = Opportunity

Steve’s breakdown: This is the 2021 Axios Harris Poll 100 link but what we’re looking at are the companies who need help. We’ve written about some of them in the past weeks/months but here are numbers regarding reputation declines. Biggest year-over-year declines: Fox (-6.14%), TikTok (-5.21%), Google (-5.03%), Adidas (-4.63%), Delta Air Lines (-3.98%), Sears (-3.95%), […]

Two beer brands need a Wake Up Call

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

What to do with fossil fuel clients?

Steve’s breakdown: “Can young creatives convince Big Advertising to ditch Big Oil?” Good question! If you go to the Clean Creatives website, you can find this list of companies they want all ad agencies to drop as clients. There’s 14,105 of them. True, many don’t use ad agencies but many do. So what are you […]

Time to hit up the Chicken Littles

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

New campaign might need a new campaign

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

UPDATED: Fixing Fearless Girl

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

A big repair job: Pick a brand and Go!

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Fixing a fishy fashion brand

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Restaurant is so not doing enough

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Every social media platform needs to rethink their everything

Steve’s breakdown: Without social media, yesterday’s insurrection would have been almost impossible. We’re not saying Twitter & Facebook are guilty but that every social media platform needs to buckle down, get the future right and that includes their external communication & advertising. Do you have any answers? Do you know enough about any of the […]

Beer Brand Needs A Complete Overhaul

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Charity Campaign Backfires

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Two Fashion/Retail Brand Leaders Sacked

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Bad Creative Sparks Global Ad Review

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

CMO Bails on Media company

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

CEO Bails on Social Media Platform

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

CEO bails on 11 booze brands

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

It happened again on investment platform

To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.

Type and press Enter to search