Global animal health products review

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5 Regional RFPs

Steve’s breakdown: We’ve got RFPs from Ohio Wine, Business Finland, Dallas Police, University of Washington & State of Washington. Go get’ed! Ohio Grape Industry Seeks Public Relations Firm Purpose: This...

Global Fashion Company with new CMO

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Client ditches Mother and starts review

Steve’s breakdown: MoneySupermarket.com is the client and the review is for the UK so that means it’s time to open a new office over there? We’d also take a look at USA...

Fashion Power Moves Spark Client Intrigue

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Iconic magazine requires retuning

Steve’s breakdown: At Newsweek, the editor-in-chief is gone and the executive editor is gone. I might only “dabble” in the publishing business but the brand is almost a blank slate...

What happens in UK could happen in US

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Turning water into wine

Steve’s breakdown: SodaStream‘s next trick is turning water into wine but here’s the thing: it’ll only be available on SodaStream’s online shop in Germany. We think this is going to take off...

Pitch news from Europe

Steve’s breakdown: It’s always a good idea to keep an eye on what’s happening across the pond. It can give you clues to future plans in North America. Here’s a...

Pulling the thorn from the Lion

Steve’s breakdown: Cannes has said they are changing but is it really communicating this stuff. And, as you know, organizations like this don’t have the chops to do the job...

One dose drug to prevent heart attacks and strokes

Steve’s breakdown: Not for nothin’, this drug, Trodusquemine, will probably surpass all others and will come with a huge ad budget. Here’s the thing, we don’t know who the client is...

Ad reviews across the globe give clues to USA

Steve’s breakdown: Sometime when advertising reviews happen away from home, it a preview of things to come. Check out these stories, particularly Hyundai  • Ikea has held meetings with agencies...

Two Ultra Luxury Auto Brands to get new CEOs

Steve’s breakdown: Bentley and Bugatti are to get new CEOs this winter. They both have US headquarters based in Virginia so you might want to start with those folks to get...

Tourism Ireland in Global Review: Register Today

Steve’s breakdown: The tender process is due to start next Tuesday. Interested agencies should register by visiting www.etenders.gov.ie DUBLIN, Ireland & NEW YORK, NY: Tourism Ireland is to launch a process to appoint...

A rabbit will soon be sniffing for an agency

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Global media review in Healthcare Electronics

Steve’s breakdown: Philips is the company and Blake Cahill is the contact. @bcahill. “Philips has reacted to the brand safety scandal by taking areas of media buying in-house, but has also placed its media...

International airport puts PR account in review

Steve’s breakdown: The Heathrow Airport contacts for this review seem to be Nigel Milton, director of comms and Josephine Roberts, head of media. Phone +44 844 335 1801. LONDON, UK: Heathrow Airport has...

Huge financial lead crosses the pond to Cincinnati

Steve’s breakdown: Worldpay, the largest payment processing company in the UK, was just bought by Vantiv and the global headquarters will be in Ohio! What will happen to the Worldly brand?...

International account review report

Steve’s breakdown: Sometimes it’s a good idea to see what’s going on around the world. Here’s three International Account Reviews from the week. Debenhams launches advertising review with ‘social shopping’...

$3 million dairy account is out of the barn

Steve’s breakdown: Stonyfield is the company and their new owners is Lactalis. Pitch hint: I’ve previously pitched these guys and they want their agencies to be “Organic” in a big way. LONDONDERRY,...

Polishing up an iconic brand

Steve’s breakdown: Looks like Ducati is going to have a new owner but before the sale VW might want to polish up brand. It’s worth a call to Laurence Kuykendall, the marketing...

This beer is going global via Californ-i-ay

Steve’s breakdown: Heineken just bought the half it didn’t already own of Lagunitas Brewing. And as the founder of Lagunitas said, they plan to “respond to the historic opportunity that awaits us...

4 BtoB Leads in 1 post

Steve’s breakdown: Gotta fill that BtoB new business pipeline too. Hopefully one of these tingle you taste. Karen Dayan Appointed Chief Marketing Officer of Trusona SAN FRANCISCO, CA: Trusona, the leader in simply...

Experian in Global Creative & Media Review

Steve’s breakdown: Experian, the global data company, is reviewing its advertising and media accounts, putting Bartle Bogle Hegarty London and PHD on alert. Their US offices are in Costa Mesa, CA....

Betting on Billions of Busch Buying Business: RIP Breslin

Steve’s breakdown: If you are any where near the Anheuser-Busch InBev media account, Media Link is the search consultant. The main story here is there will be more account reviews as the Bud/Miller merger/hangover...

Barclays’ £60m global media review

Steve’s breakdown: Of course “global” includes the United States which was $10 million out of that £60 million. Maxus had the business but they are no longer part of M&C Saatchi now...

Ferrero gobbles-up Fannie May Confections

Steve’s breakdown: Right now, the Fannie May’s website is part of the 1-800-flowers website. Will that continue? Is this a reset for the brand? It’s worth looking into. See what Leonardo...

Agencies line up for Guinness Web Brief

Steve’s breakdown: Guinness is looking for a digital agency to take on the brand’s website maintenance and handle community management globally. Does the pitch include the United States? The article says Global...

Three BtoB Leads: 11/22/16

John Greer Joins AB In Newly Created Chief Marketing Officer Role NEW YORK, NY: AllianceBernstein L.P. (“AB“), a leading global investment management firm, today announced that it has strengthened its senior leadership...

Energy Giant Seeks Agency For $1m EMEA Comms Assignment

Steve’s breakdown: Going Global? Here’s an Ohio-based energy company searching for a PR firm to handle UK, France, Germany, Italy, Spain, Netherlands and Norway. There’s an RFP so if you’re interested, we’ll...

Vladimir thinks his country has a PR problem in the west

Steve’s breakdown: Well no sh*t! Anyway, they have spent about $115 million on this issue since the turn of the century. Seems the guy to call is Nikolay Nikiforov, minister of communications. This review...

Carling Beer in review via ISBA

Steve’s breakdown: In July we said this would happen when the ad agency Creature closed. Handling the review is ISBA so make sure your crews are up to date. DEVER, CO:...

Swiss brand Anonimo restructures under new CEO

Steve’s breakdown: We love when CMOs turn into CEOs. Especially with guys as cocky as this one. BTW: This is a global account with an American presence that they will...

Richemont’s $400 media up for grabs

Steve’s breakdown: The firm owns such iconic brands in the luxury space such as Cartier, Montblanc, Baume & Mercier and Piaget. Not sure who’s handling the pitch so stay tuned....

Nokia is coming back!

Steve’s breakdown: Pekka Rantala, former CEO of Angry Birds’ maker Rovio and a longtime Nokia veteran, is tapped as chief marketing officer for the Finnish startup tasked with selling phones and...

HomeServe installs new CMO

Steve’s breakdown: Believe it or not, these guys spend about $4 million in advertising on the web. That’s one big juicy digital client. Here’s the new guy’s contact info: Bill Graham,...

Are you in the Tourism Biz?

Steve’s breakdown: With the drastic fall on the British pound, travel to the UK will surge. If there’s any international travel/tourism/destination/hospitality account your circling, now’s the time to pounce. EVERYWHERE USA:...

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