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To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
Steve’s breakdown: William Hill is already in New Jersey so why not see what’s going on in the UK with this pitch. LONDON, UK: Bookmaker William Hill Plc is set...
Steve’s breakdown: These guys always do the best Christmas stuff so you know they might be talked into doing that more year-round. I wonder if Grey tried that. Hmmmm LONDON,...
Steve’s breakdown: The brief comprises digital strategy and CRM and there is no incumbent of if you’re in the car biz or, even better, work on Toyota, gives these guy...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
Steve’s breakdown: Like you didn’t see this one coming and didn’t your troops in line . . . ! GlaxoSmithKline plans to split into two businesses — one for prescription drugs...
Steve’s breakdown: The Experian RFI looks to be for PR but there’s always room for spreading out those services when they haven’t formally pulled the trigger on the review. Gerry Tschopp,...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
Steve’s breakdown: The line is: Maserati seeks to reverse sales, profit slide after being treated ‘almost like a mass-market brand’ If you not the featured video, it is an ad from...
Steve’s breakdown: Hey guys, we just received this invitation Friday and needed to get it out ASAP “due to time constraints attached to this type of EU funded campaign.” The...
Steve’s breakdown: So this one can be complicated if you pay too much attention to all the cooks in the kitchen of this brand so let’s take from the USA...
Steve’s breakdown: Consumer electronics business Garmin is seeking ‘a modern approach’ as it launches a PR pitch in the UK and Ireland via CreativeBrief. Even though it’s an international review, it’s...
Steve’s breakdown: With Comcast taking 61% of Sky, there could be a new account to be had here so if you have a connection in Phili, it’ time to get...
Steve’s breakdown: Westward American Single Malt now has some very big fans with cash. That means new marketing & bigger distribution. Thomas Mooney is a co-owner and has done some great...
Steve’s breakdown: The bank is HSBC and this is one of a number of reviews the client has undertaken recently. This makes us think taking a look at their USA...
Steve’s breakdown: Talk about going international with one client!! You have until August 22nd but it looks like a lot of work so no dilly-dallying. BRUSSELS, Belgium: The Media & Communication...
Steve’s breakdown: After 108 years Chanel has opened its books. Is the company is felling a bit randy and anything could be next. Okay . . . How about getting rid...
Steve’s breakdown: So does the Audi logo look like Jail Bars? That’s what I was going for. Don’t know if I got it. Anywho . . . If you don’t...
Steve’s breakdown: Pipedrive, a CRM and sales tool, raises $50M to take on Salesforce and Microsoft. Timo Rein is the CEO and ex-salesman. Here’s something you might want to mention to Timo:...
Pikes Peak Community College Seeks Advertising Agency The purpose of this RFP is to solicit proposals from professional advertising agencies, one for traditional advertising and another one for digital advertising....
Steve’s breakdown: It seems more and more companies are experimenting with brick and mortar whether coming from overseas or from over the web. Lug and Harrys of London are perfect examples worth looking...
Steve’s breakdown: HelloFresh has big goals and we all know big retail goals require big advertising plans. Say hello and see what’s what. NEW YORK, NY: HelloFresh will start selling...
Steve’s breakdown: A small distillery in the village of Aielo de Malferit claims it created Coca-Cola’s famous recipe. Now the town just wants credit and we think they could get it...
Steve’s breakdown: Virgin is taking a second look at every brand under the company name. Brand director Lisa Thomas is the lead contact to discuss any creative projects. NEW YORK,...
Steve’s breakdown: HostelWorld just nabbed the head of retail at Expedia as their new CEO. We believe this development will not only bring an office to America but will require...
Steve’s breakdown: Perform Group has 5 offices in the USA and now an ex-president of ESPN. We believe this global sports network is going to start up on some global marketing right...
Steve’s breakdown: So Nestlé is paying $7.15B for rights to sell Starbucks products globally and if you don’t think that won’t have coffee accounts up in a dizzy, you crazy. Now...
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Steve’s breakdown: So what are you doing about all this. WPP could be Car-less soon so some car companies might want to take a look over there. Now Daimler has put it’s...
Steve’s breakdown: Culture Trip has the money, the talent and the drive to make to make this company spread like wildflower but what about advertising. If they run it, they will come!...
Steve’s breakdown: Sounds like an RFI has gone out from LVMH but that doesn’t mean one couldn’t inquire about all the superficials surrounding the account. Digital, Mobile, What-Have-You . ....
Steve’s breakdown: To submit a request for proposal please visit the following link. You’ll have to do a little translation so if that’s a problem, you probably should pass. Submissions are...
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Steve’s breakdown: In addition to dropping the Fox news show “The Ingraham Angle”, Bayer has a put its animal health products in review. It may include brands PetBasics and Co-Ral but check with...
Steve’s breakdown: Looks like Avidan Strategies is handling the review so make sure your credentials are up to date over there even if there might be no spaces left in this...
Steve’s breakdown: We’ve got RFPs from Ohio Wine, Business Finland, Dallas Police, University of Washington & State of Washington. Go get’ed! Ohio Grape Industry Seeks Public Relations Firm Purpose: This...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
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Steve’s breakdown: MoneySupermarket.com is the client and the review is for the UK so that means it’s time to open a new office over there? We’d also take a look at USA...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
To access this content, please login below or become a member. Products & services that come with membership: Our Digital Newspaper: Ratti Report Daily emailed lead alerts: DailyQ Total Access...
Steve’s breakdown: At Newsweek, the editor-in-chief is gone and the executive editor is gone. I might only “dabble” in the publishing business but the brand is almost a blank slate...
Steve’s breakdown: ID Comms in the UK is handling this HSBC Global Media Pitch so make sure your credentials are up to date over there. As always with 9 figure...
Steve’s breakdown: The new owners of Formula 1 thought after 23 years it was time to change the logo (why?) so they just hired W&K cause, you know, Just Do...
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Steve’s breakdown: SodaStream‘s next trick is turning water into wine but here’s the thing: it’ll only be available on SodaStream’s online shop in Germany. We think this is going to take off...
Steve’s breakdown: So the $1000 Mate 10 Pro phone is in talks with AT&T to launch in the USA. They have a few other continents to hit first but we suspect...
Steve’s breakdown: It’s always a good idea to keep an eye on what’s happening across the pond. It can give you clues to future plans in North America. Here’s a...
Steve’s breakdown: Cannes has said they are changing but is it really communicating this stuff. And, as you know, organizations like this don’t have the chops to do the job...
Steve’s breakdown: Why do companies do this? And why do it behind the backs of their fans? Anyway, that’s exactly what Ferrero just did with Nutella and their fans are ready...
Steve’s breakdown: Not for nothin’, this drug, Trodusquemine, will probably surpass all others and will come with a huge ad budget. Here’s the thing, we don’t know who the client is...
Steve’s breakdown: Sometime when advertising reviews happen away from home, it a preview of things to come. Check out these stories, particularly Hyundai • Ikea has held meetings with agencies...
Steve’s breakdown: Bentley and Bugatti are to get new CEOs this winter. They both have US headquarters based in Virginia so you might want to start with those folks to get...