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Steve's breakdown: Rhode Island Commerce Corporation has brought in an ex-Northwestern Mutual exec to lead marketing. Heather Evans is her...
Steve's breakdown: With Boston Beer Company and Dogfish Head merging, do you think Dogfish Head will finally hire an agency?...
Steve's breakdown: Here's the headline: A Marijuana Merger Will Create the World’s Biggest Legal Dealer as Curaleaf and Cura Partners...
Steve's breakdown: It's about freaking time a company like Diageo came to their senses and figure this one out. So...
https://www.youtube.com/watch?time_continue=51&v=Vx5AHPhLzpc Steve's breakdown: This one has been brewing for some time and here we are. with the headline: OxyContin Maker...
Steve's breakdown: Remember Seinfeld launched his show on Crackle because of his relationship with Sony? Yeah, even Sony thought it...
https://www.youtube.com/watch?v=JYaJgOo_Uzs Steve's breakdown: Boston Beer took their time finding their new CMO and it's probably because they want to do...
Steve's breakdown: As a NY/NJ football fan, I'm loving this story! As a new business fan, I'm smelling an opportunity....
https://www.youtube.com/watch?v=O3d_wv3uiAU Steve's breakdown: Brookstone will stay alive online and in airports but they can't take it for granted and that...
https://www.youtube.com/watch?v=t5RUh8HB2b8 Steve's breakdown: This is a huge deal so if you ever wanted to sink your teeth into a huge...
Steve's breakdown: Keeping an eye on merging banks is a great way to find viable new business leads because they...
Steve's breakdown: Just a couple of weeks ago we said: It’s like the agency wants to have fun like everyone else...
Steve's breakdown: We saw most were none to pleased with our International Edition of DailyQ this morning so here's a...
Steve's breakdown: CVS Health has unveiled its new health-focused concept store that's designed to help the pharmacy chain become more of...
Steve's breakdown: Marshalls Seeks PR Agency To Help Elevate Brand. The off-price retailer is currently searching for project support, while MSL...
https://www.youtube.com/watch?v=P3S2tWy0d5Q Steve's breakdown: You're going to have to jump on this one if you want in. Sherrill Kaplan is leading the...
https://www.youtube.com/watch?v=t-2x2bEVQW0 Steve's breakdown: From 10 to over 1200 stores. That's what happened when Kristy Ferguson was at Edible Arrangements. Clearly that's what Junkluggers is...
Steve's breakdown: Louise Mawhinney, owner of gourmet shop Duck Soup in Sudbury, is now the proud owner of Sky Bar candy...
https://www.youtube.com/watch?v=s99xsL0G0Nw Steve's breakdown: When a client like Puma moves headquarters, there's change and growth and a new spirit in the...
Steve's breakdown: It's hitting the fan over at Subway and there's no end in sight to the fan getting hit. Late...
https://www.youtube.com/watch?v=gS9_tRzgfrk Steve's breakdown: So Subway's CMO and Coke’s former top marketer, Joe Tripodi, is retiring and we see all kinds of...
Steve's breakdown: Dig in Kids! UMassOnline (UMOL) is seeking proposals from qualified branding marketing firms with proven experience and expertise...
Steve's breakdown: Here we go again with three more RFPs to tempt your temptations. The Rhode Island Commerce Corporation seeks to...
Steve's breakdown: Not more to say beyond RFP responses are due Jan. 28 and here's the RFP: RhodeIsland Commerce Corporation PROVIDENCE, RI:...
https://www.youtube.com/watch?v=qQnbL_5ZgbY Steve's breakdown: Goodby has been getting a little cute with the Liberty Mutual campaign. It's like they want to...
https://www.youtube.com/watch?v=jaKIwSDLH28 Steve's breakdown: Looks like the "Be More Human" campaign is done for Reebok. Melanie Boulden the vp of global...
Steve's breakdown: Diageo is accused of running extensive, noncompliant Ciroc influencer campaign. Maybe it's time to add a guiding hand to...
Steve's breakdown: Liberty Mutual had a guy jump into the river in their last spot. The company doesn't want you...
https://www.youtube.com/watch?time_continue=5&v=vVJl3Py8vRA Steve's breakdown: Ted getting fired doesn't feel right but it just might happen. NORWALK, CT: Yesterday we noted that...
Steve's breakdown: When Johnnie Walker launched Jane, we knew the end was near. Here's our prediction. Below that are the...
Steve's breakdown: If I was to pick the hottest lead of the 10 below, look into Blue Nile The Washington...
Richland County Issues For Marketing Services RFP The Richland County Economic Development Office is seeking a partner that can assist...
https://www.youtube.com/watch?v=eLBt9Mvwxs0 Steve's breakdown: Sometimes you just know new advertising is going to be happening. The merger of the Shark &...
Steve's breakdown: Wayfair spent $196 to win over each new customer it added over the past year. Stock owners are...
https://www.youtube.com/watch?v=O3d_wv3uiAU Steve's breakdown: The Brookstone brand has a new owner in Bluestar Alliance and they seem like the kind of company that...
https://www.youtube.com/watch?v=A0ZknSBdmEI Steve's breakdown: We're not sure but agency Barton F. Graf and Welch's might have a hard time selling what they...
Steve's breakdown: It's now just Dunkin. I think they should have gone with Dunkin’ but that's just me. A " '...
https://www.youtube.com/watch?time_continue=10&v=HIsd7WftDLQ Steve's breakdown: Did Subway go too far? Are they really the only ones that don't have burgers? Who did...
Steve's breakdown: The Burton Corp is the client and they do their marketing in a global mindset. If that's your...
Steve's breakdown: Curaleaf has just brought on a former Nike store executive to head up store expansion. They goal is to hit highly...
Steve's breakdown: I swear, sometimes I just give these leads away with my hints in the headline and image. Did...
Steve's breakdown: These guys are going to save this brand if they have to sell the company for a second...
Steve's breakdown: We're talking Moxie sodas and if you spent any time in Maine, you'd know what I'm talking about. Will...
https://www.youtube.com/watch?time_continue=1&v=LGpLQqD0VNU Steve's breakdown: Harvest Hill has been on the move lately. The new SunnyD campaign (remember Purple Stuff?) might be a good...
Steve's breakdown: Here we go with this week's additional exec shifts in marketing Zipcar Picks Up Head Marketer BOSTON, MA:...
Steve's breakdown: This list idea is a new thing we're doing. Let us know if it's saving you time or...
Steve's breakdown: It's hard not to look at DraftKings and not think they will be doing some kind of advertising...
https://www.youtube.com/watch?v=odrW5OLfSe0 Steve's breakdown: Santander Bank uses local agency Arnold Worldwide who did the "Respect" campaign which included the featured video. It's a...
https://www.youtube.com/watch?v=M_EdqhYf1Gs Steve's breakdown: Nestlé Waters North America has a new CMO and in the nick-of-time. The casting of their latest ad is...
Steve's breakdown: We got South Carolina, Rhode Island & Maryland represented. Go get'em! Dorchester County Government Issues Digital Tourism Marketing...
Steve's breakdown: The first one is Wyoming Community College Issues Digital RFP due August 6th and the second is Quincy College Seeks...
https://www.youtube.com/watch?v=to8fyookigM Steve's breakdown: The Boston Beer Company has a new CEO from Peet's Coffee (which we told you about yesterday) and...
Steve's breakdown: The key brands that were part of the merger include Keurig, Dr Pepper, 7UP, Green Mountain Coffee Roasters, Canada...
https://www.youtube.com/watch?v=b_5kgxEOUSA Steve's breakdown: Have you seen Liberty Mutual's latest spot? Take a look. They've changed the tagline from "Liberty Stands...
Steve's breakdown: Normally we wouldn't report on such a small client but the fact that B.Good brought in an agency...
https://www.youtube.com/watch?v=hi9dAFhLo8k Steve's breakdown: Talk about a pertinent client for our times. Save the Children just brought on a new CMO...
Steve's breakdown: I love this story. Capitalism strikes again to save the world from itself. William J. Comcowich is the founder...
Steve's breakdown: . . . because the leadership at CVS Health is in place. Everything is new and nobody knows...
Steve's breakdown: In February we said there was a "Once in a decade chance to pitch" The Boston Beer Company...
Steve's breakdown: Vail Resorts has acquired 4 resorts recently and all four will be needing to get the word out....