Industry: Toys & games

Online Casino is Launching with a new CMO

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$72 Million Lotto Ad Review

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Another blockbuster gaming lead

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Absolute Toy Ad Review on the Horizon

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Southwestern State Lotto Review

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There’s a New Toy Sheriff in Town

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Another reason to pitch Nike

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They’re Back! The Worlds Biggest

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$10 Million Lotto Ad Review

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$20 Million State Lotto Ad Review

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Does a review in the UK spark US reviews?

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Big rebranding project in Canada

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$30MM State Education Lottery Review

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Western State Lottery Advertising Review

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State Lottery RFP

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A favorite store is coming back again

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Gaming Lead

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$7.5 million State Lottery Advertising Review

Steve’s breakdown: All the documents you need for the Minnesota State Lottery ad review are at this link. The time line is below. Pam Mogensen at [email protected] is the main contact. And not for nothin’, this “The Lighthouse Mouse” movie is awesome so the bar is set pretty high! ROSEVILLE, MN: Event Date RFP Issued […]

Retailer is now ready for your pitch X 2

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Game Company Hires CMO to Grow Playerbase

Steve’s breakdown: Riot Games hires its first ever Chief Marketing Officer, Jason Bunge, to help grow its playerbase and expand its publishing discipline. Sounds like a good time to introduce the agency. LOS ANGELES, CA: Riot Games has been growing lately, largely due to it finally living up to the “games” part of its title. […]

$8.5 Lotto Ad Review

Steve’s breakdown: Gotta love those lottos! If you already have a lotto account and it’s going well, then pitch this one too! If you don’t have a lotto account, then what the heck are you doing reading this? Read the RFP! —–> Wisconsin Lotto RFP MADISON, WI:

Lotto Account Review in the South

Steve’s breakdown: The quoted section below just came in from the lead contact over at West Virginia Lotto. [email protected] The lucky thing is the pre-bid meeting will not be held. CHARLESTON, WV: “All the information can be found at www.wvoasis.gov scroll and click on VSS (vendor self-service) and click on the “public access” button.  Then […]

New England Lotto RFP

Steve’s breakdown: Responses due by August 28, 2020 at 2:00PM. What more do you need to know? Lottery_RFP BERLIN, VT: The purpose of this request is to obtain proposals from interested and qualified vendors to provide integrated marketing services for the Vermont Department of Liquor and Lottery, Division of Lottery (VL) including but not limited […]

$12 Million Lotto RFP

Steve’s breakdown: Proposals are due August 14th. Here’s the RFP: Arizona-Lottery PHOENIX, AZ: The mission of the Arizona Lottery is to support Arizona programs for the public benefit by maximizing net revenue in a responsible manner. The Arizona Lottery (hereinafter referred to as “Lottery”) is seeking the services of a qualified firm (hereinafter referred to […]

Global Production Review via Search Consultant

Steve’s breakdown: PlayStation is on the hunt for global production agency to support creative partner adam&eveDDB R3, is the consultancy group leading the review so make sure your creds are up to date over there. SAN MATEO, CA & LONDON, UK: PlayStation is searching for a global production agency partner. The Sony Interactive Entertainment brand […]

Toy Maker/Retailer plans global expansion with new CMO

Steve’s breakdown: Funko has its ducks in a row for its next stage of growth with the hiring of Ginny McComick. Maybe stop by the shop & send her a note with a brilliant idea. EVERETT, WA: Funko has revealed that is has appointed a new chief marketing officer. Ginny McCormick is joining Funko from […]

State Lottery RFP: African American Marketing & Advertising Services

Steve’s breakdown: Need we say a review like this does not come around that often? If this is in your wheelhouse, dive in now! Submissions are due May 8! Request for Proposal: African American Marketing and Advertising Services (DOC) Vendor Link SACRAMENTO, CA: The California State Lottery is looking for a shop to provide advertising […]

Mobile App Game is Back but what about advertising

Steve’s breakdown: “HQ Trivia Returns Thanks to Anonymous Investor” is the headline and I’m sure you know why. Cause what else are we going to do at home? And now this this investor, theu have got to get the word out. We’d say it worth a call to Rus Yusupov, co-founder & still alive guy […]

State Lottery RFP for Advertising

Steve’s breakdown: They say questions about the RFP were due at midnight but something tells me you might have a little leeway with that deadline. Here’s the RFP Advertising-&-Public-Relations-Services AUGUSTA, ME: The State of Maine is seeking proposals for advertising and public relations services for all aspects of the Maine Lottery. A copy of the […]

It’s hitting the fan at gaming company: Might want to sniff around

Steve’s breakdown: GameStop’s shareholders are not big fans of the company’s performance lately so one would think the marketing department might be tasked to right the ship. Might as well get on the team! GRAPEVINE, TX: GameStop Corp. is facing a renewed threat from a group of shareholders upset with the videogame retailer’s performance. A group […]

Selling toys to grown-up: Up to the task?

Steve’s breakdown: Lego sets its sights on a growing market: Stressed-out adults, is the headline but we think it’s also a call to action for agencies to get in there and tell’em how it’s done. Here’s the whole story . . . Susan Lewis, 61, left, and Andrea Joy, 57, both of Connellsville, Pa., build […]

A lead for Agencies who Love Kids Stuff

Steve’s breakdown: Coleman camping gear, Yankee Candle and currently Crayons: That’s the career course this new Chief has carved on his contrivance to Crayola. (did I get that right?) Anyway, if you like new product development and kids stuff, this is the guy to talk too. FORKS TOWNSHIP, PA: Rich Wuerthele will join Crayola as […]

Mid-western Lotto RFP: Out of Staters are Welcome

Steve’s breakdown: South Dakota Lotto is the client and, as you know, they don’t have a lot a shops up there so there may be a few spots for “outsiders. Might as well give it a shot. Responses are due March 20th! Here’s the Lottery_Advertising_ND RFP PIERRE, SD: WHAT THEY ARE LOOKING FOR The Lottery […]

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