West Coast Lottery RFP

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A Bounty of Beverage Business to Pitch

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Retailer in brand review

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Luxury Auto Sure to Review Advertising

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White Knight Needed

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Cosmetic Digital Lead!

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New Menu Means New Marketing

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Back From The Dead and Kickin

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Coming Attrations? Hopefully not another bomb

Steve’s breakdown: MoviePass is doing things in-house but we don’t think that’s going to be a hit. Think you have the answers? Then sneak in the back door and get in this picture! NEW YORK, NY: Embattled MoviePass Unveils New 3-Tiered Pricing Structure Embattled subscription service MoviePass is changing its pricing structure once again, the […]

Can you pick up a phone? Then you can catch a meeting

Steve’s breakfast: We couldn’t help notice that Foursquare has 44 positions posted. And here’s the good part: They have no AOR. NEW YORK, NY: About this Foursquare Position: As Head of Global Client Success, you will be responsible for developing and owning customer relationships that promote retention and loyalty. You’ll be expected to engage closely […]

Massive Marketing Management Moves Means Many Major Merchandising Moments

Steve’s breakdown: Mmmmm, yeah, I went for that one. Anywho, take a look at Clorox. There are too many changes going on over there not to disrupt at least one or two accounts. OAKLAND, CA: Clorox Co. is getting a new chief marketing officer effective Jan. 7 – Stacey Grier, 55, who joined the company […]

French Financial Misconduct? How many accounts involved?

Steve’s breakdown: We suspect Nissan wants to wash its hands of this whole mess and that could spark some ad account changes. By the way, this “mess” includes Mitsubishi and Renault. (check out what Forbes is talking about) So when you add all the brands under those 3 car companies, there’s plenty to chose from because […]

Are there 6 new accounts at P&G?

Steve’s breakdown: P&G streamlines operations with 6 industry-focused business units so if you like to dance with the devil, get the research team on this and pick your poison. (That’s the J. Walter Thompson still in me talking) CINCINNATI, OH: Procter & Gamble (P&G) announced at an investor conference this week and in a news release that it […]

Small Coors Light Lead

Steve’s breakdown: So the CEO of MillerCoors is talking about getting “Coors Light Back On Track” with hitting Americans with the old “the world’s most refreshing beer” strategy and changing the creative to reintroduce Coors Light’s cold-activated packaging. Sounds Sexy . . . just like that Silver Bullet Train . . . .Tracks. Obviously, you can […]

This lead is: Exclusive • Global but American • Gourmet • Hot

Steve’s breakdown: So this one can be complicated if you pay too much attention to all the cooks in the kitchen of this brand so let’s take from the USA top. Here’s what I found out, literally, on the streets of Manhattan. Deal & DeLuca, the iconic New York gourmet food retailer is cleaning house at […]

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