This is our 3rd warning to call this client

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Cosmetic Digital Lead!

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New Menu Means New Marketing

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Back From The Dead and Kickin

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Coming Attrations? Hopefully not another bomb

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Now you have to pitch this Nightwear company

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Are there 6 new accounts at P&G?

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Small Coors Light Lead

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New Fox + New Boss = New Agency

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A CEOs dream is your pitch road-map

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This name change seems totally ego driven

Steve’s breakdown: Versace? Yeah, they are going to change the name of Versace. Look, I’m not the king of fashion branding by any stretch of the imagination but Wha-WHAT? Are they kidding?...

Major Leadership Shake-up at $70 million account

Steve’s breakdown: There’s going to be “significant changes to how we work as leaders in all areas of the company” said their CEO. Is that going to include the marketing...

“Unleashing the potential of our iconic brands”

Steve’s breakdown: That’s the quote from Pabst Brewing Company. They have a relatively new CMO and the CEO & COO just left. Now’s a great time to makes friends with Matt Bruhn, that...

Total Shake-Up at $300 million Retail Client

Steve’s breakdown: Nothing is safe over at Lowe’s. In fact, they have only been using agencies on a project basis so this is a great time to get your turn....

Chocolate Shake-up

Steve’s breakdown: “Both founders are now out at Theo Chocolate as it shakes up C-suite and new appoints CMO” is the headline. Sounds like a sweet time to get your...

Think this In-House stuff is going to stick?

Steve’s breakdown: This whole thing about Revlon taking the account in-house is not sitting with us. Frankly, we think hiring Grey in the first place was the first mistake. They...

Change is in the air at Nestlé

Steve’s breakdown: Along with a new headquarters and a couple of new agencies, we believe Nestle is in the mood for more change. So pick a brand and get busy. ARLINGTON, VA:...

Global Shake-up could Shake-out a beer client or two

Steve’s breakdown: There’s a global leadership shake-up going on at Anheuser Busch In-Bev including a new Global CMO. The other new positions include a chief non-alcohol beverages officer & chief owned retail officer. Clearly...

Airline Seeks Cheaper Agency

Steve’s breakdown: It’s hitting the fan at JetBlue and if you can do it cheaper than their present agency, you just might have an airline on your client roster. LONG...

As We Predicted: Papa John’s Now Has No Agency

Steve’s breakdown: On Monday our headline was “There’s a $127 million account that will be just hanging out there“. Of course we were talking about Papa John’s and now we...

12 beer brands have a new life

Steve’s breakdown: The brands include 10 Barrel Brewing, Blue Point Brewing, Breckenridge Brewery, Devils Backbone Brewing, Elysian Brewing, Four Peaks Brewing, Golden Road Brewing, Goose Island, Karbach Brewing, Veza Sur...

Rebranding a Retail Icon

Steve’s breakdown: No wonder Pier I is rebranding. Look at what they’re selling in the featured image. Make America Tacky Again. Anyway, this is a real thing and if you’re...

Great timing to check in with Pacific retailer

Steve’s breakdown: PSEB Group, a new operating company composed of Eddie Bauer and PacSun has just brought on a new President for PacSun in addition to a new marketing team. We...

Another WPP client slips on a whole new look

Steve’s breakdown: After 108 years Chanel has opened its books. Is the company is felling a bit randy and anything could be next. Okay . . . How about getting rid...

Look who’s mascot should just die

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Raising the creative bar for 60 brands

Steve’s breakdown: Virgin is taking a second look at every brand under the company name. Brand director Lisa Thomas is the lead contact to discuss any creative projects. NEW YORK,...

Mexican Joint might be Too Hot for Their Agency

Steve’s breakdown: It’s been less than a year since Mistress Creative won the Qdoba Mexican Eats business but now the agency has to deal with a new CEO & CFO. Sounds daunting...

Grapevine: Agency CEO & CFO Resigning in Boston

UPDATED: There is now confirmation on this news we got 2 days ago from our private industry network. FROM WEDNESDAY: There’s been no confirmation but it seems Arnold’s CEO & CFO...

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