8 account company with new CMO

Steve's breakdown: Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 6,300 ice cream shoppes, bakeries, restaurants, and...

Virtual Reality Insurance?

Steve's breakdown: So Anthem Health just landed a new CMO. Will he get the client into VR like he famously...

Ever want a sports account?

Steve's breakdown: Here's your chance to introduce your agency and make the impression that can grow into a new client....

Medical School Lead

Steve's breakdown: Johns Hopkins spends about $1 million and their new CMO, formally of Penn Medical & IBM Watson Health,...

Digital Fishing Lead

Steve's breakdown: Great Outdoors Group has a new CMO and is tasked to "lead the marketing engine overseeing omnichannel customer...

Guess the lead: Lion + Hollywood

https://www.youtube.com/watch?v=_nq2BTuSOq4 Steve's breakdown: If you didn't get that one, go to your room. Metro Goldwyn Mayer is the client and...

PepsiCo + new CMO = Great Opportunity

Steve's breakdown: Sabra Dipping  is the kind of client that has additional benefits. More specifically, PepsiCo will be watching this...

Dental care gets 1st CCO + new CMO, CBO = Lead

https://www.youtube.com/watch?v=B5yARnawf1U Steve's breakdown: With over 200 SmileDirectClub shops in North America and all these new marketing folks, you gotta think their talking...

Great growth potential client gets CMO

https://www.youtube.com/watch?v=RePoVI440lc Steve's breakdown: This sounds like it's going to explode. (in a good way) Delivered freshly made, nutritious, ready-to-eat baby, toddler...

$150 Million Tech BtoB Account w/ New CMO

https://www.youtube.com/watch?v=PaN7zUzSMm4 Steve's breakdown: Symantec spends a ton on online advertising with CableTV and Radio rounding out the top three. As...

800 Location Client is Finally Ready for a Pitch

https://www.youtube.com/watch?v=7b_1TKJTGgM Steve's breakdown: Jamba Juice has finally whipped-up their management team and we believe it's the perfect time to test the waters...

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