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Steve's breakdown: Questions should be directed to procurement manager John Tigert, jtigert@stlouisco.com, by September 19. Here the RFP: St-Louis-County-Dept-of-Parks-Recreation-RFP CLAYTON, MO: The St. Louis County Department of Parks and Recreation is...
Steve's breakdown: Well, MillerCoors is going to give their lower-calorie Miller64 another try. I'm not feelin' confident but maybe you have some ideas that'll get it over the finish line....
LE MARS, IA: Wells Enterprises, Inc. has signed a purchase agreement with Eden Creamery, LLC to acquire the Halo Top® brand. This purchase expands Wells’ current portfolio to five distinct...
Steve's breakdown: We like to remind y'all that banks merge all the time and they, almost always, rebrand. It's a great opportunity to get in the financial category and, like...
Steve's breakdown: GM. 1st Global CMO sine 2012. If you have a contact there, now's the best time to call for 7 years. The former McDonald’s CMO had been serving...
Steve's breakdown: As you guys know, we hate stories like this but the survivors must survive. Northlich has closed it's doors. Clients they had and you might want to look...
Steve's breakdown: Since it's the slow time of year, why not dig your teeth into an RFP. Here's Three: Appalachian State University Arkansas State University-Jonesboro Orange County Transportation Authority I...
Steve's breakdown: "The new U.S. CMO will be Walmart’s fourth in four years (or possibly fifth, including interim chief marketer Francis)." That's not the best thing to hear about a...
Steve's breakdown: Responses of no more than 20 pages are due Sept. 6 CMAQ-Air-Quality-Marketing-RFP OMAHA, NE: The Omaha-Council Bluffs Metropolitan Area Planning Agency wants to hire a PR firm to...
Steve's breakdown: The have a new Chief Marketing Officer and Chief Merchandising Officer. Plus they were smart enough to get out of the way of Limited Brands back in 2011....
Steve's breakdown: . . . finding their next CMO. nough said. Here's the job description. GRAND RAPIDS, MI: The Company Mike Stevens and Dave Engbers both had steady jobs when...
Steve's breakdown: UnitedHealth Care is looking for the person who would the client. Maybe you have someone in mind. The job description (AKA a pitch blueprint) is below. MINNETONKA, MN:...
Steve's breakdown: "Cannabis brand to open 50 stores in 11 states" is the headline and we don't see how they expect to keep those stores open without advertising. Charlie Bachtell...
Steve’s breakdown: Rust-Oleum is going to be turning 100 in 2021 which makes it a perfect time to give them a call, tell them what a fan you are of...
Steve's breakdown: The big pitching hints from the CEO of Kraft Heinz are: But first, remember, if you're a small shop, ya gotta act like consultants with knowledge and ideas...
Steve's breakdown: Anheuser-Busch InBev acquires Platform Beer Co. and the owners couldn't be happier. And you know what happy brewers are? Happy pitchees . . . Oh, and the group:...
Steve's breakdown: I'm a bit confused by this move. Check out this headline: Domino's nabs ex-McDonald's Emily Somers as first CMO despite consultancy plans. She's literally planning on opening up...
Steve's breakdown: U.S. Soccer hired lobbyists to counter women’s team’s fight For Equal Pay is the headline but if you want to help the World Cup Champs, who's the client?...
Steve's breakdown: Here are the brands that will be changing hands and probably ad agencies: Keebler, Mother's, Famous Amos, Murray's, Little Brownie Bakers and Stretch Island. Clearly Keebler is where...
Steve's breakdown: It's finally going to happen. Sprint + T-Mobile. What are they going to do with the brands? How are they going to merge marketing departments? What we do...
Steve's breakdown: We know most of you don't "do" PR but most of you do "do" social media and that's where the opportunity may lie with this review that's so...
Steve's breakdown: "Blame the agency and fire'm" is what was probably said over at Tyson. And if that's the case, why not be first in line to get this account...
Steve's breakdown: With 35 locations, these guys would make a great first restaurant client. And judging by their YouTube channel, they could use the help. COUNTRYSIDE, IL: Cooper's Hawk Winery...
Steve's breakdown: With the Majestic Star Casino getting a massive makeover as a Hard Rock Cafe Casino, it might be a good time to check out the entire casino division....
Steve's breakdown: The state is Michigan and proposals are due July 26th. LANSING, MI: The Contractor will provide professional, strategic marketing, branding, communications, and media-placement services to assist the MWC...
Steve's breakdown: Having Party City, Sears & Office Max on a CEO's resume does not sound like they have a clue about what girls want. So if you know teen...
Steve's breakdown: The American Bar Association. Need we say more. If ya love'em, pitch'em. If not, just walk away whistling. The CMO job post is below. CHICAGO, IL: The ABA...
Steve's breakdown: Winning a new client? Great! Winning a client with a smooth-sailing process of getting paid big bucks? Priceless! The new CMO at Principal Financial had the same title...
Steve's breakdown: With a 20% drop in sales, Maserati's new COO is sure to be taking a very close look at advertising considering his background at Nike. AUBURN HILLS, MI:...
Steve's breakdown: Not sure you want to get involved with Kraft Heinz right now with all the complaining about their 120/day payment fiasko mixed into their agency review but this...
Steve's breakdown: American Queen Steamboat Company is the client and if you can find their next CMO, you just might have another client on your hands. NEW ALBANY, IN: The...
Steve's breakdown: The client is Wisconsin Dept. of Tourism and responses are due: July 11, 2019, by 2:00 p.m. CT Click here for the RFP. MADISON, WI: The Wisconsin Dept. of...
Steve's breakdown: Green Growth Brands is on the move with a new CMO from Victoria’s Secret and the purchase of Spring Oak Greenhouses. So if you're in the market for...
Steve's breakdown: Keeping Fortnite Fresh won Wendy's the Grand Prix Cannes Lion in the Social & Influencer category this week but now that the lead guy is now CMO, will...
Steve's breakdown: Hint, a child is not a thing. That's right, Plastic! There's probably plastic traces in that water and plastic pieces in the Ragu pasta sauce. What's Mizkan America...
Steve's breakdown: The new CMO has extensive experience in brand positioning and development, CRM, and loyalty as well as mobile and digital marketing. I guess that's what you'll be pitching...
Steve's breakdown: With the CEO leaving and the entire industry clueless to what to happen at Lord & Taylor, this could bve a great time to pitch that "Hail Mary"...
Steve's breakdown: Proposals are due July 3, 2019 to nfrost@isabellacounty.org MOUNT PLEASANT, MI: Isabella County is soliciting proposals for marketing services. Ideally, the marketing services will bring awareness to the...
Steve's breakdown: Tyson Foods is unveiling plant-based nuggets as it moves into meat alternatives but who's doing the advertising? Worth a call! SPRINGDALE, AR: The nation’s biggest meat producer is...
Steve's breakdown: We think we have a hot one here and if you're looking to get in on the cannabis action, this might be a good intro. Peter Horvath is...
Steve's breakdown: Having the CMO job description of a potential client is like having a roadmap to your pitch. So here ya go. . . ARMADA, MI: The Blake’s Hard...
Steve's breakdown: In an interview with Boating Industry, Mercury Marine's CMO said the company’s efforts to move away from functional marketing messaging, i.e., features and specs, to storytelling is happening....
Steve's breakdown: I like the Tiffany Haddish's work but I don't think it's breaking any doors down sales wise. Enter ex-REI marketing chief where he won a Grand Prix Titanium...
Steve's breakdown: The brand is Tyson and if you know a thing-or-two about the meat business, it's going nuts with organic, free-range, outdoor raised & non-meat products. That's a lot...
Steve's breakdown: Every once in a while we like to report on the new CMO landscape in the Business to Business universe. Here's 5. Braze Hires Former Bazaarvoice Executive as...
Steve's breakdown: Deadline for Isabella County proposals is 2:00 p.m. (EST) on July 3, 2019. Here's the RFP: Isabella-County-VA-Marketing-RFP Isabella County, Michigan is soliciting proposals from agencies that can conduct...
Steve's breakdown: Bas Smit, Barry Callebaut’s global vice president of marketing, explained: the only chocolate that fills the human need for hedonistic indulgence. That's pone hell of a brand promise....
Steve's breakdown: Express taps former Macy’s exec as CEO and it was about time. Were they looking for something completely different? Probably. Were they sick and tired of the old...
Steve's breakdown: Clabber Girl is the new purchase for B&G and it's just one more reason to make friends with thenparent company. A hearty "congrats" is a good start. TERRE...
Steve's breakdown: It's hitting the fan over at the General Mills review but with that comes opportunity for any agency dumb enough to approach this train wreck. That would include...
Steve's breakdown: So Milwaukee Brewing has a new CEO and the founder taking on marketing. Do ya think this guys going to review everything the marketing department has done. I...
Steve's breakdown: "Edelman Helps Boeing Navigate PR Turbulence" and we called this one in March. See our reporting at the bottom. Just another example to keep a keen eye on...
Steve's breakdown: To get an RFP from a consumer client like this doesn't happen often so don't miss out. Responses are due May 24. Send them in electronic format to...
Steve's breakdown: We love new owners of retailers because you know they are going to review everything and judging by their featured video on YouTube, above, one can conclude they...
Steve's breakdown: Last time Court TV was on the air, there was no competition. This time there's Law&Crime Network and that may force Court TV to outsource advertising. It's worth...
Steve's breakdown: So Anthem Health just landed a new CMO. Will he get the client into VR like he famously did with Whirlpool that made him a Adweek Brand Genius...
Steve's breakdown: The thing about healthcare provider accounts is you can have as many as you want. Here's two jump starting their marketing departments with new CMOs. BTW, they both...
Steve's breakdown: Sears is the client and DieHard is the brand they plan on launching all kinds of products under. HOFFMAN ESTATES, IL: Sears hoping DieHard can power sales of...
Steve's breakdown: Proposals are due by 1 p.m. (EST) on May 13 and here's the Ohio-Tuition-Trust-Authority-RFP Questions concerning the RFP should be directed to the State Procurement web portal, https://www.ohio.gov/procure, accessing the...
Steve's breakdown: Great Outdoors Group has a new CMO and is tasked to "lead the marketing engine overseeing omnichannel customer engagement, digital, paid and social media, promotions, events, sponsorships, partnerships...
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