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Steve’s breakdown: Charlotte Blechman is that friend and we expect Tom Ford to give her a lot of rope. Maybe you can get in on that. NEW YORK, NY: The fashion designer...
Steve’s breakdown: You might have heard. It’s hitting the fan over at Macy’s but sales at Macys.com were up double digits so we expect they will be investing heavily in digital. If that’s in...
Steve’s breakdown: This time it’s JetSmarter and you should probably look into handling their advertising because this time it’s got to work! Do you do Luxury – Travel – Clients that are billionaires?...
Steve’s breakdown: This purchase includes the Château Lafite Rothschild brand among others. Worth looking into if Luxury & Wines are in your wheelhouse. Their contact info: 500 Mamaroneck Ave., Harrison, NY 10528 800-946-3110 info@PasternakWine.com HARRISON,...
Steve’s breakdown: Okay, so Bain doesn’t have the best well-known record with turn-arounds but maybe they’ll do the right thing with this online pioneer and give it a marketing shot...
Steve’s breakdown: Sergey Petrossov is the founder and Joaquin Avino is the SVP of Business Development. One of those guys should have the RFP. Here’s the number: 954-315-0091 Become a member of Ratti...
Steve’s breakdown: In case you didn’t know, Luxury Retreats is the world’s leading luxury vacation rental company, offering over 3,000 homes in 95 destinations. The new CMO is called a Chief...
Steve’s breakdown: Kering has an impressive group of subsidiaries which would be great to get on your new business target list. They include Alexander McQueen, Balenziaga, Bottega Veneta, Boucheron, Brioni, Christopher Kane, Fnac, Girard-Perregaux, Gucci, JeanRichard, McQ, Pomellato, Dodo, Qeelin, Saint Laurent Paris, Sergio Rossi, Stella...
Steve’s breakdown: Quick hint, the Avenir strategy is likely to mirror the highly successful Denali nameplate of the automaker’s GMC truck brand which has enabled its pickups and SUVs to...
Steve’s breakdown: The firm owns such iconic brands in the luxury space such as Cartier, Montblanc, Baume & Mercier and Piaget. Not sure who’s handling the pitch so stay tuned....
Steve’s breakdown: Who knows how these guys are on the up-and-up but come on, where talking diamonds. NEW YORK, NY: The Diamond Producers Association (DPA) has announced the appointment of...
Steve’s breakdown: Lionhearted Capital gave a lot of clues regarding their new CMO’s background that you can leverage in introductions. Might as well give it a whirl if luxury Real Estate is...
Steve’s breakdown: With all the law suits getting filed with agency RAPP, one has to think their clients might be getting uncomfortable. I would. Here’s a list of their clients and...
Steve’s breakdown: Another Cruise story for ya! Jeremy Reitman is the new guy who was most recently CEO of HelloWorld.com.au. That should give you a good idea where he’s going to direct...
Steve’s breakdown: Jet Blue is going to blow-out “Mint”, their luxury transcontinental service after not winning its bid for Virgin Atlantic. And as far as we know, Mint does not have...
Steve’s breakdown: I’m in love with the new “Marco Polo” ad from our friends at Venables, Bell & Partners who was hired in September so I don’t think the new guy will be...
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Steve’s breakdown: Search for PR firm comes as World Diamond Council aims to improve global reputation amid continued concern over ‘blood diamonds’. NEW YORK, NY: The global diamond industry has...
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Steve’s breakdown: Many of you want a global brand but something manageable. Well, here is the perfect account. The new guy is Robert Christiano and he can be reached at rchristiano@bulova.com....
Steve’s breakdown: These 3 companies are shooting for the big guys and they are going to need smart marketing. (which neither of them have) Help take the next sleeping giant to the...
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