Ever want a sports account?

Steve's breakdown: Here's your chance to introduce your agency and make the impression that can grow into a new client....

Cosmetic Digital Lead!

Steve's breakdown: With all the changes in the top marketing & digital ranks, we see it hard not smell some...

Dental care gets 1st CCO + new CMO, CBO = Lead

https://www.youtube.com/watch?v=B5yARnawf1U Steve's breakdown: With over 200 SmileDirectClub shops in North America and all these new marketing folks, you gotta think their talking...

BtoB Lead in Virginia without agency

Steve's breakdown: Software AG has a new CMO and CTO but what about an ad agency? BTW: Software AG helps organizations achieve their...

Nike

Steve's breakdown: Heidi O’Neill has been named president of Nike Direct and she has a boot-load of agencies working for her....

P&G Exec gets in “The Drivers Seat”

https://www.youtube.com/watch?v=Hcl1P0WzTAY Steve's breakdown: Hertz, Dollar and Thrifty just got a new senior director of external communications. Makes one wonder what other changes...

Double Network Lead

Steve's breakdown: Well, we finally know who the top creative at CBS is so now the ball is in your...

This cannabis client is ready to roll

Steve's breakdown: Curaleaf has just brought on a former Nike store executive to head up store expansion. They goal is to hit highly...

Major Moves in Marketing = Agency Change

https://www.youtube.com/watch?v=DmGC9GcKlqA Steve's breakdown: The fact that Walmart brought in an outsider as their top marketing executive makes us believe an...

Famous Footwear Pres From Disney

https://www.youtube.com/watch?v=xmTp_DnkAzY Steve's breakdown: Famous Footware spends $9 million let alone what they spend on Sam Edelman, Allen Edmonds, Franco Sarto,...

Which of These do you Fancy?

Steve's breakdown: Diageo has a new CMO in Ed Pilkington and a new president of U.S. Spirits & Canada in Claudia Schubert. Which of...

Cognac, Rum and the Americas

https://www.youtube.com/watch?v=row90P6Q210 Steve's breakdown: We're talking about Rémy Martin and Mount Gay Rum in addition to the Americas division all have new leadership...

Four new CMOs at one client

https://www.youtube.com/watch?time_continue=55&v=X1lmojTdwso Steve's breakdown: With all this new investment in marketing at Mondelēz, it seems highly likely that at least one...

Another huge eSports Lead

Steve's breakdown: Here's the headline: Activision Blizzard Hires Execs From NHL, NBA, NBC. eSports is blowing-up faster than Cannabis and that's...

Two Digital Retail Leads

Steve's breakdown: Brands such as The North Face, Timberland, Vans, Wrangler and Lee have their 1st digital head and BJ's snags...

Alexa could be finding a new ad agency

Steve's breakdown: Airbnb hires Amazon Prime head Greg Greeley as president of its main home-rental unit. We believe this changes everything including...

3 words: Digital • Watch • Luxury

https://www.youtube.com/watch?v=keE-EBO-B0I Steve's breakdown: Movado has a new Chief Digital Officer and a VP of Social Media. Who does their digital...

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