Like Sunday Newspaper Hospital Advertising?

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P&G Exec gets in “The Drivers Seat”

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Double Network Lead

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A lot of brands just got new bosses to pitch

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This cannabis client is ready to roll

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Changing jeans position opens up 3 brands

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$5 million Casino Account to Transform Brand

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Major Moves in Marketing = Agency Change

Steve’s breakdown: The fact that Walmart brought in an outsider as their top marketing executive makes us believe an agency change is on the horizon. BENTONVILLE, AR & HOBOKEN, NJ:...

Great timing to check in with Pacific retailer

Steve’s breakdown: PSEB Group, a new operating company composed of Eddie Bauer and PacSun has just brought on a new President for PacSun in addition to a new marketing team. We...

Look who’s mascot should just die

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752 stores will be hiring a new ad agency

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There are brands to pick-off at Kellogg’s

Steve’s breakdown: Kellogg has a new North American President and though we don’t think any of Leo Burnett’s clients will move, there are a number of brands worth testing out...

Famous Footwear Pres From Disney

Steve’s breakdown: Famous Footware spends $9 million let alone what they spend on Sam Edelman, Allen Edmonds, Franco Sarto, Vince, Via Spiga, George Brown Bilt, Diane von Furstenberg, Fergie Footwear...

Cannabis clinic company checks-in Diageo/P&G executive

Steve’s breakdown: If you haven’t moved on a cannabis client yet, check out Empower Clinics. They operate a network of physician-staffed medical cannabis clinics and their new director is no stranger...

CEO abandons 4 brands you need to pitch

Steve’s breakdown: Campbell Soup’s CEO is “Mmm Mmm Gone” for no apparent reason but we believe the company bit off more than it could chew when buying Snyder’s-Lance, the manufacturer of...

Which of These do you Fancy?

Steve’s breakdown: Diageo has a new CMO in Ed Pilkington and a new president of U.S. Spirits & Canada in Claudia Schubert. Which of the featured brands will be affected by the new leadership...

Urban Retailer is Ready for a new Commitment

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Cognac, Rum and the Americas

Steve’s breakdown: We’re talking about Rémy Martin and Mount Gay Rum in addition to the Americas division all have new leadership at Remy Cointreau. Probably a good time to cross check your rolodex...

Four new CMOs at one client

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Planning on pitching the Puerto Rico account . . .

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Another huge eSports Lead

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Two Digital Retail Leads

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Alexa could be finding a new ad agency

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3 words: Digital • Watch • Luxury

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Pitch student load company with legal in the room

Steve’s breakdown: It’s a hiring combo we’ve never seen before. a new CMO and Chief Legal Officer have joined College Ave Student Loans and we think that they are now part of...

Digital Lead Alert at Apparel Giant

Steve’s breakdown: Ralph Lauren hires its 1st digital officer & names new online leaders. If that doesn’t scream digital lead, I’ll eat my red, white & blue yet still earth-toned wool...

Monster Digital Restaurant Lead

Steve’s breakdown: Brinker has a new chief digital officer. When you couple that with the comeback of the Baby Back jingle campaign, I think we see a major opportunity in the...

Pro Teams & Venues company has new CMO

Steve’s breakdown: The Brooklyn Nets and New York Islanders and the venues they play in will now be under a new marketing chief. Talk about a moving target! Things are always...

280 Store Fashion Chain taps 2 CMOs

Steve’s breakdown: Avenue Stores, the plus-size retailer, is switching it up with these 2 hires and we expect more change on the horizon. They do not have an AOR ROCHELLE PARK,...

This $100 million retail account will hire an agency

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Cali Restaurant Co Looks Ready to Pounce

Steve’s breakdown: Chris Simms is the CEO & John Williams is the new CMO and there’ also a new Chief People Officer. They are a little cagey regarding contact information so try...

New marketing leads at outdoor performance brand

Steve’s breakdown: This is the perfect time to introduce the agency to Wolverine World Wide and get yourself in the shoe business. The new CMO can be reached at strick.walker@wwwinc.com ROCKFORD, MI: Merrell,...

CMO turn to Pres at Salon & Spa

Steve’s breakdown: The Red Door by Elizabeth Arden is the client and now that marketing will be running the show, it’s a perfect to to make the introductions. NEW YORK, NY: The...

Six Spirit Brands to get Marketing Makeover

Steve’s breakdown: The brands include Angel’s Envy, St. Germain, Banks Rum, Santa Teresa, Fecundo Rum Collection, and Lebon. All of which are with Bacardi and now have a new President based...

Unified Comm company gearing up marketing blitz

Steve’s breakdown: 8×8 just brought on 3 marketing execs from HP, IBM and OneOnline and with a $4 million budget we expect them to hit the ground running. Their number...

Diamond account lead

Steve’s breakdown: Blue Nile has a new CMO, CPO (P for Product) & CSO (S for Strategy). There seems to be too many chiefs in this world but anyway, it sounds like...

Too much exec moment not to look at juice company

Steve’s breakdown: Ocean Spray Cranberries has a new Chief Growth Offier in Bobby Chacko (bchacko@oceanspray.com) and a new Chief Customer Officer in Daniel Crocker for starters. LAKEVILLE-MIDDLEBORO, MA: Bobby Chacko has been named senior...

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