Industry: Retail

Retailer with new CEO + CBO = Opportunity

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Century 21

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Victoria’s Secret ad review we forecasted

Steve’s breakdown: Back in December (see below) we made the forecast. Only thing to say is to keep an eye on our review predictions. COLUMBUS, OH: Victoria’s Secret hired ad giant WPP to handle its advertising as it looks to turn around its business, which has been wracked by slumping sales and controversy. The world’s largest holding company […]

Resurrecting a Luxury Legend

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Ratti Report correctly forecasts another ad review: Bed Bath & Beyond

Steve’s breakdown: This time it was Bed Bath & Beyond but next time it might be your perfect client we predict will go into advertising review. Don’t miss another again! Become a member Today. UNION, NJ: It’s not just a new year for Bed Bath & Beyond. As it attempts a turnaround, the retailer has […]

The band has backing again at retailer

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Another retailer account is on the loose

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Big Deal in Weed could spark Ad Review

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Car account setting up for review

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British Retailer in Review

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And so the brand rebuild begins: Agency?

Steve’s breakdown: Victoria’s Secret is finally filling out it’s C-Suite and here’s the CMO. Though resume sited below does not really match-up with her LinkedIn profile, let’s just hope L Brands has got this under control. There’s a lot to unpack in this article so soak it all up if interested. We think it all […]

Charity Campaign Backfires

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Two Fashion/Retail Brand Leaders Sacked

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Ratti Report forecasts another ad review: Petco

Steve’s breakdown: A few weeks ago we sent our membership to Petco. Why? Because we knew the advertising account was going into review if it wasn’t already. See this prediction below. Here’s the announcement Petco hired Droga5. SAN DEIGO, CA: Petco has sent its creative account to Accenture Interactive-owned Droga5, according to people close to […]

Search Consultant seeks Agency for Retailer: Forecasted Last Year

Steve’s breakdown: Select Resources International is handling the Sam’s Club review so make sure your credentials are up to date over there – Pronto!! BTW: There way be a little sour grapes at Sam’s because their former agency totally dissed them by taking on Target! BENTONVILLE, AR: Sam’s Club has launched a creative agency review, […]

Optical retailer on the lookout for CMO

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Opioid Awareness PR RFP: Advertising?

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Forth & Fifth Clients Fire Agency

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