Now we hear this credit card is in review

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Olympic Champion Needs Representation

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Giant financial ad review is imminent

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Agency/Client Break-up: Review beginning

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Southern health insurance lead

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Merging banks are always a good lead

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Up for a stable financial client?

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Virtual Reality Insurance?

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Eight new CMOs you might want to contact

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Still Looking into Blockchain Clients?

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Finding pitch clues in CEO interviews

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As predicted: Liberty Mutual’s Finally Letting Loose

Steve’s breakdown: Just a couple of weeks ago we said: It’s like the agency wants to have fun like everyone else in the category but Liberty Mutual is only giving them a little wiggle room. How long will this dance go on? Well, it seems not very long. We had thought there might be a possible […]

Merging banks have a branding challenge

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New CMO puts agencies on notice

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Financial North American RFI is Out

Steve’s breakdown: The Experian RFI looks to be for PR but there’s always room for spreading out those services when they haven’t formally pulled the trigger on the review. Gerry Tschopp, SVP, head of global external communications, and chief communications officer at Experian is the contact. Gerry.Tschopp@experian.com COSTA MESA, CA & DUBLIN, Ireland: Credit data company Experian […]

Insurance Giant in Review

Steve’s breakdown: State Farm has worked with Weber Shandwick for nearly a decade but the winds of change are in the air. BLOOMINGTON, IL: Insurance giant State Farm, which consolidated its marketing business with Omnicom early this year, is reviewing its PR duties. According to sources, the process involves the company’s relationship with Interpublic’s Weber Shandwick, […]

2nd lead coming out of Long Island City today

Steve’s breakdown: Can you believe we have 2 stories coming out of Long Island City in one day? This one is for Citi and they’ve been there for a long time. Now they have an ex-Toy’s-R-Us executive as their chief brand officer. Toys to Treasure? Can She make the switch? Why not give her a ring […]

Guess who’s looking for marketing help

Steve’s breakdown: The help Prudential Financial seeks is a Director of Growth Marketing who just might be looking for some agency representation. Look’s like digital would be a big plus. The job description is below. NEWARK, NJ: Working closely with Customer Office team leaders, the candidate will develop and deploy digital and traditional campaigns. Campaign testing efforts […]

Say Congratulations! to these 12 Top Marketing Executives

Steve’s breakdown: We love it when we get a chance to give a hearty “congratulations” to someone who could give us a hearty account. So here’s a list you can start on today via the ANA. Association of National Advertisers (ANA) Names Board of Directors During its annual conference, ANA revealed a list of top […]

$3 million Tennessee Financial Lead

Steve’s breakdown: We have a new Chief Digital Banking and Marketing Officer at First Horizon and we think this could open up an opportunity for the right agency. MEMPHIS, TN: First Horizon National Corporation is proud to announce that Dawn Morris has joined the company as executive vice president, chief digital banking and marketing officer. In her […]

Direct Marketing Lead in Life Insurance in OH

Steve’s breakdown: There will be, most definitely, a new agency at Gerber Life Insurance. Jump on it Baby! CINCINNATI, OH: Western & Southern Financial Group has agreed to a $1.55 billion deal with Nestlé S.A. that could bring ownership of Gerber Life Insurance Company back to the United States for the first time since 1994. Western […]

Your kid might have a loan you could make disappear

Steve’s breakdown: As we always say, find an CMO – find a new client . . . NEWARK, DE: Sallie Mae, the nation’s leading provider of student loans and administrator of college savings plans, has helped millions of Americans achieve their dream of a higher education. Sallie Mae is proud to help Americans aspiring to create […]

What’s going on at the Wall Street Giant?

Steve’s breakdown: Why would Morgan Stanley hire a CMO and not have them do marketing. Or maybe he is. Our guess is promoting Morgan Stanley Online/Mobile and Digital Banking so there’s your pitch. If you can get it the door . . . Or, you can just go for the corporate image/recruitment work. “That’s where the […]

Lending company hires Ogilvy vet: Is an agency next?

Steve’s breakdown: We love to see agency folks go on the client side because they’ll always be open to talking with fellow ad people. SANDY, UT: MoneyLion, a consumer lending and savings app, has hired an Ogilvy vet to ramp up its marketing efforts as it makes a push into consumer banking. Bill Davaris, a former […]

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