Cryptocurrency Account Review

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Midwestern mortgage company’s new CMO

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$19 billion insurance co has new CMO and no AOR

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Pitch news from Europe

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Southern Bank Seeks PR Firm

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Two Leads via Starbucks you need to move on now

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As predicted, Equinox hires new shop

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Big Dog Goes After Symphony

Steve’s breakdown: The dog is Bloomberg and the product he’s launching is Enterprise IB to go head to head with Symphony. Not a great name but he’s got the bucks to make...

3 new CMOs at BtoB clients

Steve’s breakdown: Here’s this week’s batch of BtoB CMOs. Diebold Nixdorf Names Watson As Chief Marketing Officer NORTH CANTON, OH: Diebold Nixdorf (NYSE: DBD) today announced Devon R. Watson has been...

Cleaning house could include ad agencies

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Ex-Gap & Revlon Exec Takes CMO Gig in California

Steve’s breakdown: With brands under his belt like GAP, Revlon & Pepsi, I’d say this company is looking to go big and that could mean an agency change. IRVINE, CA: Opus...

Financial company with its 1st CMO: Attack!

Steve’s breakdown: The Money Source is the company and Barbara Yolles is the CMO. Here’s the contact info: 135 Maxess Road, Melville, NY 11747 | 1-866-867-0330 MELVILLE, NY:L Barbara Yolles, former...

Loan company account review prediction

Steve’s breakdown: Former Esurance CMO, Alan Gellmanm, is joining Credible as its first chief marketing officer. I’m smelling a new ad agency & campaign! 866-540-6005 SAN FRANCISCO, CA: In the latest...

Review prediction in Credit Scoring

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Huge financial lead crosses the pond to Cincinnati

Steve’s breakdown: Worldpay, the largest payment processing company in the UK, was just bought by Vantiv and the global headquarters will be in Ohio! What will happen to the Worldly brand?...

BtoB new CMO report

Steve’s breakdown: We have Equifax, nClouds and FPX all with new CMOs. Check into it. • Equifax Appoints Laura Wilbanks as Chief Marketing Officer ATLANTA, GA: Equifax Inc. (NYSE:  EFX) today...

$240 Million Media Pitch

Steve’s breakdown: If you’re part of MDC Partners, Publicis Groupe or WPP’s GroupM, it seems you have a chance in this pitch. Time to get on the horn to UnitedHealth Group. MINNETONKA,...

So why do we think you should pitch Aetna

Steve’s breakdown: Aetna’s been a Boston agency fan for a long time but moving their headquarters to Manhattan could change that very quickly. Read on . . . HARTFORD, CT...

Birth of a Bank Account

Steve’s breakdown: SoFi, inc. just applied “for the purposes of providing its customers a FDIC insured NOW account and a credit card product. They’ll be in Salt Lake and not San...

BtoB new CMO report

Steve’s breakdown: Happy Friday. For our last post of the week we have a ByoB report. See if any of these spark your week end. CallidusCloud Appoints Andres Botero as...

Western State Treasury RFP

Steve’s breakdown: The brand is OregonSaves and the RFP can be accessed at this link. Responses are due June 15th. Go Luck! SALEM, OR: This proposed Scope of Work describes a set...

Giant Southern Bank: New CMO

Steve’s breakdown: Meredith Verdone, the new CMO, “has largely taken over day-to-day responsibilities for the branding of the company over the last two years.” So now she really has the job...

Servicing financial services company lands CMO in NY

Steve’s breakdown: The pitch for Broadridge Financial Solutions, I believe, would be BtoB corporate/global digital & social media marketing. Specific enough for ya? And if you win the account, their clients...

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