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Steve’s breakdown: Late breaking! There’s an RFP out and we suspect you’ll need to get a hold of Mr. Ariel Kelman, the Vice President of Worldwide Marketing at Kelman@amazon.com or (206)...
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Steve’s breakdown: Okay, Whole Foods spends around $7 million using mostly radio & digital and we don’t think they have an AOR. Amazon spends around $83 million using just about...
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Steve’s breakdown: The new marketing head came from Johnson & Johnson so we’re expecting big CPG-like changes. Check out the featured video. A behind the scenes look at their last...
Steve’s breakdown: It’s at CarSaver. Here are the players: Sean Wolfington and Chad Collier are co-founders/co-CEOs. J. Michael Wynns is the CMO & CPO and Hal Logan is the COO. (800) 217-4800 990 Biscayne...
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Steve’s breakdown: We’re going to bet this move will be taking Lowe’s into more inexpensive marketing tactics. Think digital and pitch digital. MOORESVILLE, NC: Lowe’s Cos. on Monday morning named...