Ever want a sports account?

Steve's breakdown: Here's your chance to introduce your agency and make the impression that can grow into a new client....

Digital Fishing Lead

Steve's breakdown: Great Outdoors Group has a new CMO and is tasked to "lead the marketing engine overseeing omnichannel customer...

Cricket Anyone? AAR Review

Steve's breakdown: England and Wales Cricket Board is changing the format of the sport and wants to get the word out....

$80 million global sports account in review

https://www.youtube.com/watch?v=jaKIwSDLH28 Steve's breakdown: Looks like the "Be More Human" campaign is done for Reebok. Melanie Boulden the vp of global...

Major Sports Company with new CMO

Steve's breakdown: The new CMO at Madison Square Garden spent 16 years with Hilton but was most previously with WeWork. So it looks...

Lux Used Shoes Get Deep Pockets

Steve's breakdown: Stadium Goods gets acquired by Farfetch as the sneaker resale market heats up. Ads Next? Call 646-779 8410 to...

Nike

Steve's breakdown: Heidi O’Neill has been named president of Nike Direct and she has a boot-load of agencies working for her....

NFL in Review

Steve's breakdown: It's a weird time to be putting this account in review but Roth Ryan Hayes is handling the pitch...

NFL CMO should get the axe

Steve's breakdown: "Redskins' 50-year sellout streak ends" is the headline and if you think Steve Ziff, their CMO, is safe...

Snowboarding Gear Lead

Steve's breakdown: The Burton Corp is the client and they do their marketing in a global mindset. If that's your...

Prestigious Golf Lead

Steve's breakdown: Do you have contacts in the investment bank category? Love golf? Then PGA of America maybe a great fit for...

Are You Ready for Some Football

Steve's breakdown: The NFL has got some viewership problems and this new CMO from Activision is going to be taking it...

Teeing-Up a Golf Client

Steve's breakdown: 1) Bridgestone Golf has brought in a marketing pro as CEO. 2) JWT Atlanta has done work for the client...

Kicking-off the NFL pitching season is the …

Steve's breakdown: Washington Redskins with their signing of Steve Ziff as chief marketing officer. Steve was previously with the Jacksonville Jaguars and the San Diego...

700 Location Gym ready for New Roads

https://www.youtube.com/watch?time_continue=1&v=aOm-Qw-1_ec Steve's breakdown: The new CMO has been around Gold's Gym for 15 years and now that he has the car...

Fixing ESPN should be on your Pitch List

https://www.youtube.com/watch?v=xeU9o2nF4ho Steve's breakdown: Most cable stations have moved away from their roots. MTV was truly music on television but then...

Boats, Billiards & Big Bucks

Steve's breakdown: Below is the job description/posting for the CMO position at Brunswick but it has been taken down from the...

It’s time to target a rifle client

Steve's breakdown: Winchester Ammunition and Smith & Wessen are both larger accounts than Remington and this bankruptcy creates a great opportunity to snag...

Relaunching a Golf Brand

Steve's breakdown: Tommy Armour Golf is back but they don't seem to be crowing about it like they should considering spring...

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