Welcome to Ratti Report!

We are an investigative news & insight resource delivering actionable New Business Intel to marketing agencies nationwide. We only publish what we’d pitch ourselves and never aggregate or automate any of our content. That’s...

Fixing ESPN should be on your Pitch List

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A Vegas Casino Group’s Cry for Help

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Steal This Idea from Harley-Davidson

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We Hope You Saw This

Steve’s breakdown: Here’s the headline “Amazon Launches Search Services For Small Agencies Through Alexa.com” We are not talking about agency searches – we’re talking about a service to help with...

Hold on to your drug money!

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200% growth in 2 years: That’s a wave to catch

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And so begins the Blockchain boom

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Why we don’t aggregate our content

Because it’s bad business Aggregating pushes out lots of information that’s not usable like when another agency wins an account. That’s not a lead. It’s actually an anti-lead! Aggregation also...

The tragic Trump Bump in Billboard Advertising

Steve’s breakdown: It’s time to take it to the streets y’all! If you’re pitching a client or wanting to pitch a client, whatever, now is the time to make that...

Ad Reviews Abroad = American Account Opportunities

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190 New CMOs: Which ones are you pitching?

Steve’s breakdown: Yeah, that’s right! We’re listing 190 CMO changes here along with a great study about where they come from and where they go, who’s hiring and from what...

Trouble in client/agency paradise?

Steve’s breakdown: As many of you know, some client/agency relationships can start breaking up within the first year. So with that, here’s a list of clients who awarded accounts in the...

Birth of an entire client category will need agencies

Steve’s breakdown: We are taking about ESports. The Overwatch League broadcast launch is tomorrow and there will be many, many more to come. If you have gamers, start digging and get involved...

Introducing MadWallSt.com

Hey Guys, We’re launching a new service for you investors out there. As you all know, sometimes we spot a new advertising campaign that is a complete miss. In fact,...

It’s a good time to call a British brand

Steve’s breakdown: The elections in Britain have everyone on edge and keeping cooler heads is a big deal today. So if you have any English clients in your pipeline, call today....

Unsearchable headlines keep our leads confidential

That’s right folks. Because of our new Anti-Googlification strategy of our headlines & images, we can now offer you our leads via Twitter, LinkedIn and DailyQ without fear of non-members figuring out what...

This beer news should spark a campaign pitch

Steve’s breakdown: Here’s one for the “Yeah – Duh” department. Budweiser and their giveaways have been muscling out the competition at stores & bars for years. Now they’re in legal hot...

Interested in something? Let us know

If you ever have questions regarding a story, post or lead we publish, please ask. Just email us, fill out the “contact form” or call 212-658-1796. We’re all helping get our members new business...

Leaked Pitch Deck for Frye Fest: Holy Crap!!

Steve’s breakdown: Did you hear? $12,000 tickets got you a FEMA tent and “cheese” sandwiches. No Lie!! Look at these Tweets: #fryefest But here’s the good part.  We have the pitch deck...

Richard Branson & a dyslexic-only sperm bank

Steve’s breakdown: Did you know tomorrow is April Fools Day. Richard Branson did and he’ll probably be adding thousands upon thousands to his list of “Registered Users”. Brilliant! What did...

Cutting the Cord & New Business

Steve’s breakdown: Everyone in broadcasting, which is just about Everyone now, is competing for viewers anyway they can. You can’t swing-a-dead-cat and not hit a potential broadcasting Client. Below is a...

Douchebaggery on the internet & new business

Steve’s breakdown: “Fighting Online Counterfeiters” was the original headline but I came to my senses. This could be an opportunity for a present client or a business you know is...

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