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Ratti Report correctly forecasts another ad review: Bed Bath & Beyond

Steve’s breakdown: This time it was Bed Bath & Beyond but next time it might be your perfect client we predict will go into advertising review. Don’t miss another again! Become a member Today. UNION, NJ: It’s not just a new year for Bed Bath & Beyond. As it attempts a turnaround, the retailer has […]

The band has backing again at retailer

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Olympics Ad Review

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Another retailer account is on the loose

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Retailer is now ready for your pitch X 2

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Retailer’s 3 year comeback plan should include you

Steve’s breakdown: We’ve talking about Bed Bath & Beyond for a while but now that they have a 3 year comeback plan, it looks to be a great time to approach the retailer. Between the 11 brands they plan to launch, the store remodeling and the refocusing on Buybuy Baby, they will absolutely need all […]

Consultant on $400 Million Ad Review

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1,400 new locations will need an ad push

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A New Agency is Next at Fitness Company

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Hotel Corp Seeks CMO: Find One/Win One

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A Retail Fav Going Digital

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Pitch what’s growing: Landscaping

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A category to pitch: Pools & Hot-tubes

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Another Gun Lead

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Samsung in Digital & Media Review: Call Headquarters!

Steve’s breakdown: Wouldn’t you know it. 4:45pm a day before Juneteenth, Samsung announces it’s going into review. So, if you are part of Interpublic Group of Cos., Dentsu Aegis Network or WPP, it’s time to call headquarters to get you agency’s ass in this pitch! The rest of you, contact consutlancy R3 to make sure […]

CEO & CMO reunite at furniture client

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All retailers will need new creative work: Start with this one

Steve’s breakdown: Obviously, most retail advertising looks completely weird now that the ads do not address masks and social distancing but Bed Bath & Beyond has a new CMO &  lead communications director so start with BB&B. We’re calling it UNION, NJ: Bed Bath & Beyond Inc. is turning to a lingerie executive to shore up […]

Beloved British Brand swings American

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Retailer CEO is out: Time to get in!

Steve’s breakdown: Something’s going on at True Value Company and it might be a good time to introduce the agency. As you can see by the featured creative, it feels like they are a bit shell-shocked. Go shake them up with a phone call. CHICAGO, IL: True Value Company has announced leadership changes in its […]

Home Goods Lead

Steve’s breakdown: One Kings Lane is now on its own and we suspect they’ll be looking to jump start their business. The trick is we don’t know who bought the brand so head over to Hudson Square and introduce the agency. NEW YORK, NY: During a call with analysts on Wednesday discussing fourth quarter results, […]

Gifts: Think that’s an idea: Here’s a lead

Steve’s breakdown: If we ever needed FTD, the time is now. Now (yeah I just said the word “now” twice) now is the time to check into FTD cause they have a new CEO. DOWNERS GROVE, IL: Floral services company FTD named Charlie Cole its chief executive officer. Cole recently was the first global chief […]

Just looking at their creative hurts!

Steve’s breakdown: Extra Space Storage has a new CMO & COO and someone has to talk to them about creative. Just try to make it through their video. We dare you. COTTONWOOD HEIGHTS, UT: Extra Space Storage has promoted two of its executives following the retirement of Executive Vice President & Chief Marketing Officer James […]

Home service company has no advertising but just hired CMO: You know what’s next

Steve’s breakdown: Frontdoor Inc. seems to not be doing anything about advertising right now but that’s sure to change now that they have a marketing department. Be the first to congratulate them. MEMPHIS, TN: As it continues to grow after spinning off from ServiceMaster in October 2018, Frontdoor Inc. — the home-service plan provider — is […]

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