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Steve’s breakdown: Airbnb has been loosing money but that’s not stopping them from going public. What will they do with the cash? They might do more campaigns like The Country Pub Project. It’s cheap and delivers results. But we really think they’ll do is hire a new ad agency so get on the horn. Some […]
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To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
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Steve’s breakdown: United Parcel Service hasn’t had a good campaign in a while. Remember “What can brown do for you?” YIKES! Now they have spots that are all over the place strategically speaking. Hopefully this spring will bring with it a breathe of fresh air in advertising. SANDY SPRINGS, GA: United Parcel Service Inc. said […]
Steve’s breakdown: Sorry for the pun but it’s almost 5 and I’m at the BrandWeek conference and my writing feels like a slow moving front through my brain. Dammit, I did it again! Anyway, AccuWeather got rid of the CMO position and brought it back. (Just like Coca-Cola did) Anyway, what a perfect time to […]
Steve’s breakdown: Have you ever listened to a end-of-year financial conference call for a client for their investors? They often give away a lot of clues to what the plan to do with advertising. Here a link to the one Blue Apron did this morning. BTW: Here’s the Wall Street Journal’s take on the company […]
Steve’s breakdown: WeWork-owned Meetup loses chief marketer because maybe she never really told the story of the brand. It came out of the dust of 9/11 for friends to find friends and to make new one through the need to connect after that horrible event. Just sayin’. NEW YORK, NY: The chief marketing officer of […]
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Steve’s breakdown: Earlier this year and again 3 weeks ago, we said this account was destined for an account review (see our posts below) and here we are. The announcement of Martin winning the account. Please folks, keep an eye on our forecasted reviews everyday!!! That’s what you’re paying for ( in addition to all […]
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Steve’s breakdown: Here’s a quick list of marketing positions you might want to check into. Maybe you know someone for a spot or maybe you’re looking for an excuse to call one of these companies. Job Vacancies Executive Director, Chief Marketing Officer Lenovo Chicago, IL Global Head (CMO) of Print Marketing HP Palo Alto, CA […]