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Steve’s breakdown: The new marketing head came from Johnson & Johnson so we’re expecting big CPG-like changes. Check out the featured video. A behind the scenes look at their last...
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Steve’s breakdown: Mulberrys and its green laundry retail world is spreading and they’re not stopping until its national. This news is about them buying GreenStreets stores in the Bay Area. Jump now...
Steve’s breakdown: We think this position could be great for one of your crazy digiFriends. Get them the job and you have new client. Job description is below. BOISE, ID: The...
Steve’s breakdown: I’m sitting here minding my own business and this ShipSticks ad comes on and WOW. Did they get Chris Griffin from Family Guy to art direct this ad?...
Steve’s breakdown: Quicken Loans seems to be in a rush to hire a CMO. Or maybe it’s just their President that’s in a rush cause he’s doing the job now. Maybe you could help...
Steve’s breakdown: With Expedia’s global paid search operations experience, we expect the new CMO & Avvo to shift it into high gear. Get in for the ride. SEATTLE, WA: Avvo Inc., the leading online...
Steve’s breakdown: You don’t just bring in the global head of advertising from Paypal who was also with mcgarrybowen when they won an Effie award for their Droid campaign and don’t shake it...
Steve’s breakdown: If you didn’t know, iCracked is the world’s largest on-demand repair service for smartphones and tablets. Dimities Papadogonas its the CMO. Use this number to get the headquarters main line: 877-700-0349...
Steve’s breakdown: Mathieu Stevensonas is the new guy and he comes from the digital agency side. He’s also worked at McKinsey & Company, HomeAway Inc. and Capital One. BTW: The artwork I could find...
Steve’s breakdown: Getting in on the ground floor of a good idea like Lemonade, especially as an ad agency, is a great way to ride someone else’s wave without much...
Steve’s breakdown: Doctor On Demand got what they wanted with their new CMO, someone named “Nuckles”. Jennifer Nuckles was CMO of Zyngo which is a gaming site – which makes total sense ....
Steve’s breakdown: This is a big score for Uber and we suspect the new guy is going make his mark very quickly. Jump on aboard now! BTW: They do not...
Steve’s breakdown: NextCleaners just go bigger with an acquisition and now we think it’s time to start spreading the word to increase demand for their eco-friendly cleaning service. They barely have a...
Steve’s breakdown: Vivint Solar has 52 offices in 12 states and I bet their marketing is heavy on lead generation. If that’s your bag, you might want give these guys a hand at...
Steve’s breakdown: They now have a new CMO and they’re moving into new headquarters. Makes you think what’s next. Brands under the the ServiceMaster umbrella include American Home Shield, AmeriSpec, Furniture Medic,...
Steve’s breakdown: Believe it or not, these guys spend about $4 million in advertising on the web. That’s one big juicy digital client. Here’s the new guy’s contact info: Bill Graham,...
Steve’s breakdown: If you are, there a chance you may be participating in the $3.3 billion AT&T creative/media review. Better get on the horn and let the Boss know if...
Steve’s breakdown: So they have Family Feud host, Steve Harvey, on board but it doesn’t look like they have figured out what to do with him. Maybe that’s what Brooke will...
Steve’s breakdown: Great idea but with no marketing why bother? Time to get in there. Read on . . . SAN JOSE, CA: Consumers looking to sell their unwanted treasures...
Steve’s breakdown: Tinder now has a new CMO, VP of international (marketing), VP of engineering & VP of finance. A good time to introduce the agency. WEST HOLLYWOOD, CA: After unsuccessfully...
Steve’s breakdown: The moving services APP, Zootly, has hired Steven Hardwick who’s been President of Grey Advertising and Strawberry Frog. This background makes us expect some major shifts in marketing. This is...
Steve’s breakdown: Paint Nite has 3 targets: People who license the Paint Nite brand and give the parties, venues where the parties happen (night spots) & sponsors. And judging by this CMO job...
Steve’s breakdown: Ridefare thinks it has it figured out. They certainly have enough Uber & Lyft drivers on the team to have first-hand experience. That’s why we think this is a...
Steve’s breakdown: Deliv says they are going to use the cash to expand. Well, if you’re a crowdsourcing delivery service, you need more “crowds” and that means more advertising. MENLO...