Industry: Consumer Services

Fixing an online personal styling service

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New Category: Human Composting

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Our H&R Block account review prediction

Steve’s breakdown: Tax companies tend to get a new agency almost every year and that’s what we thought was going to happen here. See bottom of page . . . […]

A going back to the movies Lead

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Tax Ad Review Prediction

Steve’s breakdown: This happens every year at tax companies and H&R Block is no different. So jump on it & check in with TurboTax! [email protected] KANSAS CITY, MO: Tax season […]

$130M Delivery Service’s Ad Review

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A very pitchable food delivery client

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Global Media Review Nobody Wants In To

Steve’s breakdown: Just Eat Takeaway.com, which includes GrubHub, is in a global media review and it seems the door is wide open so get in there and get global! Caution: […]

Online Grocery Lead

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Valuing meal delivery’s ad buy at $4.3 Million

Steve’s breakdown: We say Freshly’s ad buy is $4.3 million because their 2020 sales is projected to be $430 million. You might not agree with that but I’d say it’s […]

Family photo app reveals its marketing strategy

Steve’s breakdown: Tinybeans is a family photo sharing app that helps parents capture and organize their children’s life stories using photos, video, and written messages and now they are looking […]

Car Charging Company (AKA Green) Lead

Steve’s breakdown: Volta has a new CMO and you should introduce the agency whether you want the account or not. You see, Volta changing stations are free because their income […]

Legal client’s 1st CMO is ready for your opening statement

Steve’s breakdown: LegalShield‘s CMO will be in charge of global marketing strategy and execution, including brand and performance marketing, community engagement, product marketing, advertising and customer lifecycle management. That’s a […]

How about a delivery service going global? Interested?

Steve’s breakdown: Amsterdam-based delivery company to merge with Chicago-based platform in all-stock deal is the news but what are the implications? Big bucks and worldwide backup for Grubhub from Just […]

Bringing back the CMO position by Storm

Steve’s breakdown: Sorry for the pun but it’s almost 5 and I’m at the BrandWeek conference and my writing feels like a slow moving front through my brain. Dammit, I […]

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