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Steve’s breakdown: Without social media, yesterday’s insurrection would have been almost impossible. We’re not saying Twitter & Facebook are guilty but that every social media platform needs to buckle down, get the future right and that includes their external communication & advertising. Do you have any answers? Do you know enough about any of the […]
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To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
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Steve’s breakdown: The Weather Group has a new CMO from Charter. If you know anything about the cable TV biz, it’s brutal. That’s why we think the new guy is going to come out swinging. Be his Bat! ATLANTA, GA: The Weather Group — parent of the The Weather Channel TV network — has hired […]
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Steve’s breakdown: Vistaprint, what are you doing? Two days ago they launched this campaign and then they shipped “All Lives Matter” signs with “Black Lives Matter” posters. Unbelievable! They need a new campaign after only 2 days!!! And this isn’t the first time. A few years ago, Vistaprint sent a gay couple getting married anti-LGBTQ […]
Steve’s breakdown: This article came to us from across the pond (Financial Times) but we think it’s something to take a look at. No brand is safe and all agencies should be taking a look at all the potential opportunities. And not for nothin’, when I was a kid the Jets, Giants & Eagles all […]
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Steve’s breakdown: What Walmart was doing with Vudu is no longer a question cause NBC now owns it and you can bet they are going to kick it up a notch. And that means new advertising my friends! SUNNYVALE, CA: NBCUniversal’s Fandango movie-ticketing and video-rental business has agreed to buy streaming service Vudu from Walmart Inc., WMT 0.32% a deal […]
Steve’s breakdown: There’s way too much hitting the fan over at Hulu not to start thinking “maybe they could use a few fresh ideas”. I mean, take a look at their April promo video. No Ideas, None! And in this market, they should be everywhere with stunning creative! Right? On top of all that, their […]
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Steve’s breakdown: Dow Jones & Company, including The Wall Street Journal, WSJ., Barron’s, MarketWatch.com & Mansion Global all have a new boss for the first time in 6 years. Sounds like a good time to cleanse the advertising palate. So get your financial publishing hat on and dig in big dog. Time to get out of the weeds […]
Steve’s breakdown: “Will IBM’s New CEO Shake Up the Company or Simply Shuffle the Pieces?” is the headline from ClouldWars.co. We think there’s something to that statement. Check out their article in search of an opening. You know there is one . . . ARMONK, NY: As career-lifer Arvind Krishna takes control of 109-year-old IBM, […]
Steve’s breakdown: That’s right, Virgin Fest. Not a name that strikes happiness to fathers everywhere but hey, fathers need some learnin’ via advertising – I think. Of course Virgin Fest is an extension of Virgin Mobile and is not out to get young folks “busy”. Whether it will happen in June should not be your […]
Steve’s breakdown: Founding Hulu Chief Jason Kilar has been named WarnerMedia CEO. NEW YORK, NY: Founding Hulu CEO Jason Kilar has been named WarnerMedia CEO, effective May 1, the company announced Wednesday. (Adweek) Kilar succeeds John Stankey, 57 years old, who last year gained an additional title as AT&T’s chief operating officer, putting him in line […]
Steve’s breakdown: As we said in February, a lot of agencies are going to be swopped out once the Sprint/T-Mobile merger was completed. (see below) Well, here we are and now it’s time get serious if you haven’t already about the New T-Mobile. BTW: This spot is just another version of Verizon’s old “Can You […]
Steve’s breakdown: It’s a whole new ballgame at Groupon. Last summer’s ad review which we predicted probably needs a do over. You can’t be a “go out and get social” in a “stay at home” world. They Have to Create all new Advertising! Just ask Aaron Cooper who has been appointed interim CEO. And not […]
Steve’s breakdown: Will Wilson, Andrew Luck’s uncle, is new CEO of U.S. Soccer Federation. I’m not sure what that means except the it means something. Anyway, pitch sports is a moving target so be on your toes is you are going to engage. CHICAGO, IL: Will Wilson, co-head of the NFL division of a sports […]