One $3 million reason with 12 more in tow to pitch

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Talk about a conversation starter . . .

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New Home & CMO is invitation to pitch

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Whoops! Gross creative alert!

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Is Leo Burnett out after 50+ years?

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“And the rest” … of the leads you need

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Dairy/Beverage Client Could be Up for Grabs

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PepsiCo + new CMO = Great Opportunity

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$3 million grocer account w/ eager new CMO

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Tugging on heart strings may need to be updated

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Western Agricultural RFP

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Great growth potential client gets CMO

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Yogurt brand is coming to America: Who’s handling?

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Looking for a Coke account?

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Two new CMOs you Might Want to Call

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Wine Foundation Uncorks PR RFP: Read Social Media

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Food Giant Lifts Digital Programs with Promoted CMO

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Client Needs a Cheaper Agency: Stat!

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Food company gets deep pockets for marketing push

Steve’s breakdown: Check into Primal Kitchen and their founder Mark Sisson cause it’s go time for a marketing push via Kraft Heinz. PITTSBURGH & CHICAGO: Kraft Heinz buys paleo brand Primal Kitchen for $200M...

Milk this lead for all it’s worth

Steve’s breakdown: World’s Largest Cheeseboard! That’s what the new CMO of Dairy Farmers of Wisconsin is famous for so, you know, maybe go down that path when pitching the account. We believe her...

10 Consumer Brands with new CMOs

Steve’s breakdown: If I was to pick the hottest lead of the 10 below, look into Blue Nile The Washington Post Promotes For Chief Marketing Officer WASHINGTON, DC: Miki King...

Digestive health cereal may need some TV

Steve’s breakdown: HI! Happy Inside is the new cereal to support digestive health from Kellogg. Do ya think they’re going to beed to do some selling on the $14 box of...

Influencer relations review in breakfast aisle

Steve’s breakdown: Kellogg has already issued the RFP but if you have the right stuff to sit down at this breakfast table, make that call! BATTLE CREEK, MI: Kellogg has issued...

Will the creators follow the created?

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We Love Marketing Brained CEOs!

Steve’s breakdown: We have 3 new CEOs with major marketing in their backgrounds and you know how we love that stuff! The bottom story has a guy who was the...

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