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Steve’s breakdown: Might as well line-up for this Snapple Iced Tea account to get plucked rom Richards Group folks because I’ve haven’t seen such incredibly bad writing in a million...
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Steve’s breakdown: I know, I know, I know. Didn’t Nestlé just finish a review of Butterfinger and Crunch bars? They did but this is coming from “upon high”. Here’s your headline: Nestlé...
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Steve’s breakdown: The CMO is giving a speech against breeding division in society and fail to protect children in regards to social media. Be the first to agree before he gives...
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Steve’s breakdown: Have you ever been to a Turkey Hill, Loaf ‘N Jug, Kwik Shop, Tom Thumb or Quik Stop? Well, all those brands have a new owner in UK based...
Steve’s breakdown: The Avocados from Mexico account seems to be a bit of a hot potato being thrown from agency to agency. Who can blame the client or the agencies considering this...
Steve’s breakdown: Pile + Co is handling the review so make sure your credentials are up to date over there. MINONG, WI: Jack Link’s has launched a review of its...
Steve’s breakdown: Dr Pepper, 7UP, Snapple, A&W, Mott’s and Sunkist will all have a new owner in Keurig and Lord knows us 40 and older folks remember what having one of...
Steve’s breakdown: Sun Basket was just delivered $42 million by investors so who’s going to do their advertising now that they have the cash? Amy Endemann at amy@sunbasket.com is Head of Marketing...