Industry: Pharma/Health

Agency CEO moves into Healthcare

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Optical retailer on the lookout for CMO

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Another COVID-based RFP

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AntiDrug Commission want to Rebrand: RFP

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New Beverage Category to Pitch

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A New York Health Care Client in Review

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Healthcare Ad Agency seeks 3 Biz Dev Managers

Steve’s breakdown: Still trying to keep our new business sisters & brother employed . . . Looks like you apply here for NYC. And there’s the same job in Philly and Maryland NEW YORK, NY: imre Health, MM&M’s Small Healthcare Agency of the year (2019), is one fastest growing, independent creative, digital, social and PR […]

Another reason to pitch Nestlé

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To the victor belong the spoils

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World Health Organization RFP

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NYC Health Plans Still Seeks CMO

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$3.8 to $5 million 5 year anti-drug RFP

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Who said a pandemic couldn’t jump start an agency review here or there?

Steve’s breakdown: Walgreens Boots Alliance is seeking global marcomms agency support. The review is part of a broader digital transformation at the company. (whatever that means) I guess the main thing here is if your agency is part of one of the giant networks, give headquarters a call to see how you can participate. And […]

Growth Client in Healthcare Technology

Steve’s breakdown: The company is taking about managing their marketing better as Growth Accelerates. There’s a problem you want a client to be having. Maybe your agency is just what the doctor ordered. NEW YORK, NY: CipherHealth, the leading patient engagement technology company, has named Chris Aulbach Chief Product Officer (CPO) and Jim Somers as their new Chief Marketing Officer […]

Nursing Recruitment Marketing RFP: SUNY Upstate Medical University

Steve’s breakdown: Talk about a need for speed. I know most Ratti Report ad agencies do not “do” recruitment marketing but maybe you might know an agency that does. The timing is quick, as you can imagine. Proposals due April 28th. Nurse Recruitment RFP Link SYRACUSE, New York: Vendor needs to provide nursing recruitment marketing […]

Pharma Fiasco has FDA Fail: Feasible Fortune to be Found

Steve’s breakdown: Yeah, I just Jimmy Breslin’ed the crap out of that headline but it’s serious. Zantac could be doing some real damage and they’ll need communications cover to get past this. Up tho the challenge? CHATTANOOGA, TN: Over the counter Zantac used for acid reflux and heartburn, according to FDA, may contain a probable […]

Million Mask Campaign Seeks Social Media or PR Firm

Steve’s breakdown: This is not just about masks. It include respirators and you can actually just donate if you want at this link. All interested Social media & PR agencies should reach out to [email protected] EVERYWHERE, USA: The Million Mask Campaign, an initiative that’s currently raising funds to purchase N95 medical-grade respirators to support doctors […]

A pitch that would make the whole agency feel better

Steve’s breakdown: Evoke Wellness is a premier substance abuse detox and wellness facility that’s committed to helping clients throughout the whole treatment experience and there marketing blows! There are no videos on their YouTube channel and that’s just the beginning. MIRAMAR, FL: Evoke Wellness, LLC is a premier medical detox and residential facility dedicated to […]

Leveraging the end of an era whether you liked it or not

Steve’s breakdown: Tom Brady’s TB12 just hired an industry vet, Tara McRae, as first CMO. Meanwhile, Brady is probably moving to Tampa so where’s the center of the brand. Boston or Tampa? Either way, this whey protein company needs to pump up its marketing and leverage the Tom Brady move! BOSTON, MA: Performance lifestyle brand […]

Southern State’s Children’s Trust RFP

Steve’s breakdown: A webinar for those interested in submitting a proposal to Children’s Trust of South Carolina will be held Wednesday, March 18 at 2 p.m. Deadline to register is Mar. 18. Register online here COLUMBIA, SC: Messaging and Creative Campaign Development Submission Deadline: Thursday, April 16, 4 p.m. Children’s Trust is seeking is seeking proposals from […]

Major CPG Review so Call Headquarters

Steve’s breakdown: Durex, Lysol, Mucinex parent company RB launched a U.S. media review so if you’re part of any giant holding company, give headquarters a call to see where your agency fits in. Also, take a close look at creative for a lot of their brands cause, it’s not great  . . . PARSIPPANY, NJ […]

Health systems love generic ads? Change that at this client

Steve’s breakdown: Hackensack Meridian Health happens to be my health system so if you pitch & win them with awesome non-generic advertising, don’t fill our hospitals too much too fast. Anyway, they have a new CMO and a pretty impressive ad budget including TV, radio, outdoor (and the rest). This link takes you to their […]

TeleClients should be on your radar: For instance . . .

Steve’s breakdown: . . . telemedicine. Brands like Plushcare, Teladoc, American Well, Doctor on Demand, MDLive & HealthTap are keeping the “worried well” out of the hospital and that’s a good thing for all of us. EVERYWHERE, USA: As the coronavirus continues to spread across the U.S., hospitals and insurance companies are expecting a swell in […]

Medical Org Issues Digital/PR RFP

Steve’s breakdown: Proposals for digital/PR work are not to exceed $100K for the six-month engagement. They are due Feb 28 at [email protected] Medical-Teams-RFP TIGARD, OR: Medical Teams International is looking for a strategic communications/digital marketing partner to further its goals and build the brand of the Christian relief service that has provided humanitarian services to people […]

Can’t get enough hospital accounts?

Steve’s breakdown: We know some of you can’t get enough healthcare clients. Which makes sense cause you can have almost as many as you want. Here’s one in Georgia with a new CMO with 18+ years at P&G. ATLANTA, GA: Former Procter & Gamble Co. executive Douwe Bergsma has been hired as chief marketing officer of […]

Like Gyms? Here’s a lead in the southwest

Steve’s breakdown: That’s right gym rats, Gold’s Gym is on the lookout for a new CMO and we have the job description below. Gyms are great clients because they HAVE to advertising. They’er not great with money so go into this with that in mind. McKinney is the agency now but this spot is Gym […]

Diet Brand in Big Trouble: What to do with marketing

Steve’s breakdown: Eisal is the drug company that makes Belvig, the diet drug that showed an increase in cancer risk. You know, they should have figured this out as soon as they read the line on the front page of the brands’ website: “The precise way Belviq and Belviq XR produce feelings of satisfaction in […]

Health Plan seeks CMO & we have the road map for a pitch

Steve’s breakdown: MetroPlus in NYC is seeking a CMO and we have the job description. Which, as we’ve said at least 100 times, is a road map for a pitch to the client because their plan is literally spelled out. Plus, and as you can see, they do TV! Here’s the Job Description NEW YORK, […]

Everything this CMO did could be wiped clean & open door for new agency

Steve’s breakdown: Henry Ford Health System‘s CMO was just fired and boy did he make enemies. Makes us think the company will undo everything this guy did. Obviously, his agency doesn’t have a great future right now . . . DETROIT, MI: David Duvall reportedly did not tell Henry Ford he had been terminated from […]

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