Global Whiskey Lead probably Heading for Ad Review

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Steve breakdown: Heaven Hill Brands to acquire Black Velvet Canadian Whisky, the second-largest selling Canadian whisky in the world. We smell a global ad review brewin'. Max L. Shapira, president...

Bunch of snacks will need new agencies!

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Steve's breakdown: Here are the brands that will be changing hands and probably ad agencies: Keebler, Mother's, Famous Amos, Murray's, Little Brownie Bakers and Stretch Island. Clearly Keebler is where...

Luxury Auto Sure to Review Advertising

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Steve's breakdown: With a 20% drop in sales, Maserati's new COO is sure to be taking a very close look at advertising considering his background at Nike. AUBURN HILLS, MI:...

Time to sip around Pernod Ricard

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Steve's breakdown: The new work coming out of The Glenlivet team has not been seen and might have some opportunities in there but look beyond that since they're in such...

We smell a Pizza ad review

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Steve's breakdown: Papa Murphy's is a $28 million account and they will soon have new owners. You know what new owners like to do? Switch stuff up cause they can...

There’s no way an agency survives this

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Steve's breakdown: Here's what they're saying: Tensions between franchisees and the San Diego chain erupt, again! ‘Our competition is passing us by’ We've talked about Jack in the Box several...

Farm-to-table gets $25M investment: Ad Review Expected

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Steve's breakdown: Kraft Heinz' $100 million venture capital fund, Evolv Ventures, is backing San Francisco-based GrubMarket as its initial investment. GrubMarket is a farm-to-table food delivery service that sources organic and local...

QSR takes the last step before account review

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Steve's breakdown: And so it continues. Bojangles’ ever transitioning company but it's got to be time for you to CHARGE! I mean, look at that generic advertising from last week....

Troubled Brand Needs a Super Bowl Moment!

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Steve's breakdown: There's probably no one who would argue that Boeing's brand is in some trouble. They even sent out a video message from the company's Chairman to the world....

$50 million client has to change all marketing

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Steve's breakdown: Peloton was slapped with $150 million lawsuit for using songs by Drake, Lady Gaga without permission. In fact, it is the music that Peloton uses to sell their...

What the hell is going on at Red Robin?

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Steve's breakdown: The video above is from the Company Guy youtube channel and is just one more piece of the ever wondering universe of what the hell is going on...

Now we’re really calling it: QSR Review Imminent

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Steve's breakdown: First Bojangles’ got a new owner. (See bottom article) Now they're on a national search for a new CMO. If that doesn't scream "Review-is-a-comin'!" we can't help ya....

CEO is Out as Stock Plunges: Roster agencies next?

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Steve's breakdown: There are 8 brands at Zillow so start your research now cause there could a few agencies not surviving this transition. SEATTLE, WA: Zillow CEO Spencer Rascoff is out...

$3 million bev account has new owner: Ad review likely

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https://www.youtube.com/watch?v=PhyMOiw702E Steve's breakdown: You can't expect PepsiCo not to put its hands all over Muscle Milk's advertising. So you know that means a review. WALNUT CREEK, CA & PURCHASE, NY: Under...

Jeweler is Expected to Review Advertising

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https://www.youtube.com/watch?v=ZPEPWJkgmHM Steve's breakdown: 2 things: 1) The headline reads: New Pandora CEO seeks to drive turnaround through new marketing 2) Judging by the generic jewelry advertising Pandora just ran for...

Toy Company will require Ad Agency

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Steve's breakdown: Toys "R" Us is coming back as Tru Kids and here's the management: Richard Barry is CEO, Matthew Finigan, who previously served as VP and treasurer of Toys “R”...

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