Big Digital Lead in Retail

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Steve's breakdown: JC Penny is getting real serious about ecommerce and they have no time to screw around. All more the reason to hop on the phone to Karl Walsh,...

Southwestern University Seeks CMO

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Steve's breakdown: Eastern New Mexico University is on the lookout for a CMO which means, if can find one for them, you've got a client. PORTALES, NM: The Chief Marketing...

This account review is about to take off

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Steve's breakdown: We said it back in September, Wingstop is ready for a account review and this new CMO looks to be in the pilot's seat. ADDISON, TX: Wingstop says...

Transportation RFQ

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Steve's breakdown: If you have the Greyhound account, do ya have to ride Greyhound? There's the big question!! Here's an interesting line from the document: Successful qualifying respondents to this...

Golf, Beer & Food and a new CMO

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Steve's breakdown: Okay, these Topgolf ads are pretty good so why the new CMO? Someone needs to find out. In related new, Topgolf plans on opening dozens of locations in...

Real Estate lead with a .com flair with new CMO

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Steve's breakdown: Their new CMO has been at JetSmarter, GoDaddy.com, MGM Resorts, Caesars and Hard Rock Seminole Gaming so we suspect he'll be making some changes in marketing. They been kinda quite for...

CPG company’s CMO Is Out: What about the agency she hired

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Steve's breakdown: In 2018, Kimberly-Clark initiated an agency review, selecting FCB over incumbent WPP to handle its more than $800 million spend. That review was under her guidance. IRVING, TX: Kimberly-Clark’s chief...

Southwestern State Unveils Travel PR RFP

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Steve's breakdown: The New Mexico Tourism Department plans to award a contract of up for four years. Proposals are due Nov. 1. Here's the New Mexico Tourism Department RFP SANTE...

Skincare brand gets elephant sized global pockets

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Steve's breakdown: Shiseido’s clearly going to put some global marketing muscle behind Drunk Elephant so might as well get in on the cash. Tiffany Masterson is the founder of Drunk...

46,000 Student University Issues Branding RFP

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Steve's breakdown: The deadline is October 10th so, you know, like I've said, jump on it. Here's the University_of_Houston_Brand_Identity_and_Image RFP HOUSTON, TX: The University of Houston is in search of...

City of Roswell needs an ad agency

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Steve's breakdown: Time to get nuts and respond to this RFP. Like your creatives don't want to work on this account. At the very least, winning this account will be...

Global Care Account in Review

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Steve's breakdown: Didn't they just do this. Check out one of our funniest headlines reporting that below. Anyway, incumbent WPP and MDC Partners said to be in mix for business...

Texas Targets Mexico for Tourism RFP

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Steve's breakdown: Want to start doing business in Mexico, here's a great chance. Spencer Cummings (spencer.cummings@gov.texas.gov) will handle questions about the RFP until Sept. 6. State-of-Texas-Tourism-PR-RFP AUSTIN, TX: Texas wants...

Here’s one reason to contact this retailer

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Steve's breakdown: "Francesca’s swallows a ‘poison pill’" is the headline and we believe opens the door to a marketing discussion. Steven P. Lawrence is the CEO and Erik Lautier is...

20 School District Issues RFP

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Steve's breakdown: Proposals are due by 2:00 p.m. (PST) on August 14th and here's the RFP Phoenix-Union-High-School-District-RFP PHOENIX, AZ: The Phoenix Union High School District, a high school-only school district...

Home Security Lead

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Steve's breakdown: Chris X. Moloney is now the Brinks Home Security CMO. In the past, he's been Chief Marketing Officer for Experian, Wells Fargo Advisors, TaxSlayer, and Scottrade so he...

State Tourism RFP

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Steve's breakdown: Proposals are due July 8th so can the July 4th vacation and get to work because if you win this account, you're on vacation! SANTE FE, NM: The...

$22 million restaurant has new owner

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Steve's breakdown: The client is Whataburger and the comapny is BDT Capital Partners and they also have majority stakes in Panera, Caribou, Dunkin’, Krispy Kreme & more. Now do ya...

Marketing & Advertising Services for City Agency: RFP

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Steve's breakdown: Houston-Galveston (TX) Council of Governments has issued an RFP for Marketing & Advertising Services. Proposals are due July 31st and the RFP is viewable here: Houston HOUSTON, TX:...

Brand Strategy Initiative: University RFP

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Steve's breakdown: The University of Oklahoma's RFP proposals are due June 27th and you can access the RFP at this link: Brand_Strategy_Initiative NORMAN, OK: The Board of Regents of The...

Space Jet?

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Steve's breakdown: They are rebranding Mitsubishi Aircraft Corporation Space Jet. Yeah, sink your teeth into that one! Jeff Dronen seems to be a spokes-person over their while Gord Preston is...

New Mexico city Tourism RFP

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Steve's breakdown: Deadline for proposals is 4:00 (MST) on June 21. Here's the RFP: City-of-Sunland-Park-RFP SUNLAND PARK, NM: Sunland Park, New Mexico is requesting proposals from agencies that can develop...

BtoB New CMO Report

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Steve's breakdown: Every once in a while we like to report on the new CMO landscape in the Business to Business universe. Here's 5. Braze Hires Former Bazaarvoice Executive as...

Deutsche Bank, Southwest & Anti-Gun Groups

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Steve's breakdown: I believe the line is "when life gives you lemons, make lemonade". Sometimes headlines make you think, I can help these folks if I only knew a little bit...

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