Here’s one reason to contact this retailer

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Steve's breakdown: "Francesca’s swallows a ‘poison pill’" is the headline and we believe opens the door to a marketing discussion. Steven P. Lawrence is the CEO and Erik Lautier is...

20 School District Issues RFP

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Steve's breakdown: Proposals are due by 2:00 p.m. (PST) on August 14th and here's the RFP Phoenix-Union-High-School-District-RFP PHOENIX, AZ: The Phoenix Union High School District, a high school-only school district...

Home Security Lead

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Steve's breakdown: Chris X. Moloney is now the Brinks Home Security CMO. In the past, he's been Chief Marketing Officer for Experian, Wells Fargo Advisors, TaxSlayer, and Scottrade so he...

State Tourism RFP

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Steve's breakdown: Proposals are due July 8th so can the July 4th vacation and get to work because if you win this account, you're on vacation! SANTE FE, NM: The...

$22 million restaurant has new owner

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Steve's breakdown: The client is Whataburger and the comapny is BDT Capital Partners and they also have majority stakes in Panera, Caribou, Dunkin’, Krispy Kreme & more. Now do ya...

Marketing & Advertising Services for City Agency: RFP

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Steve's breakdown: Houston-Galveston (TX) Council of Governments has issued an RFP for Marketing & Advertising Services. Proposals are due July 31st and the RFP is viewable here: Houston HOUSTON, TX:...

Brand Strategy Initiative: University RFP

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Steve's breakdown: The University of Oklahoma's RFP proposals are due June 27th and you can access the RFP at this link: Brand_Strategy_Initiative NORMAN, OK: The Board of Regents of The...

Space Jet?

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Steve's breakdown: They are rebranding Mitsubishi Aircraft Corporation Space Jet. Yeah, sink your teeth into that one! Jeff Dronen seems to be a spokes-person over their while Gord Preston is...

New Mexico city Tourism RFP

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Steve's breakdown: Deadline for proposals is 4:00 (MST) on June 21. Here's the RFP: City-of-Sunland-Park-RFP SUNLAND PARK, NM: Sunland Park, New Mexico is requesting proposals from agencies that can develop...

BtoB New CMO Report

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Steve's breakdown: Every once in a while we like to report on the new CMO landscape in the Business to Business universe. Here's 5. Braze Hires Former Bazaarvoice Executive as...

Deutsche Bank, Southwest & Anti-Gun Groups

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Steve's breakdown: I believe the line is "when life gives you lemons, make lemonade". Sometimes headlines make you think, I can help these folks if I only knew a little bit...

2 Reasons to Pitch This Restaurant Group

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Steve's breakdown: The great thing about this True Food Kitchen lead is it has a bunch siblings to pitch after you meet the team! Check out all the restaurant concepts...

Still Looking into Blockchain Clients?

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Steve's breakdown: Everyone is a bit curious about getting into virtual money so here's a chance to jump in. Jon Maron is the new CMO of Coinme and has worked...

3 Regional RFPs

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The State of Nevada Purchasing Division on behalf of the Nevada Department of Motor Vehicles (NDMV) is soliciting proposals for an integrated marketing and media buying contract. This contract will...

Dental care gets 1st CCO + new CMO, CBO = Lead

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https://www.youtube.com/watch?v=B5yARnawf1U Steve's breakdown: With over 200 SmileDirectClub shops in North America and all these new marketing folks, you gotta think their talking taking advertising out-of-house. Rapidly growing company announces appointments and promotions...

Amusement park has 4 new brands to advertise

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Steve's breakdown: That's right, Six Flags has 4 new locations that need to be rebranded and there's no word on who's doing the work. Senior Vice President of US Park...

Beach Destination RFP

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Steve's breakdown: Who doesn't like a BEACH ACCOUNT? Sealed Proposals will be accepted and must be received before Friday, March 22, 2019 3:00 p.m. Central Standard Time. Here's the RFP: City-of-South-Padre-Island-RFP...

Global Energy Review w/ roots in Texas

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Steve's breakdown: New York-based, ID Comms is handling the review so make sure your creds are up to date over there. HOUSTON, TX & WINDSOR, UK: Centrica, the parent company...

7 Regional RFPs from the South & Southwest

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Steve's breakdown: There's got to be down there that works for you! Sandy Springs, Georgia Issues Marketing RFP: Due February 6th Within the past year, the DMO has worked with a...

End of an era at retailer could open the doors to a AOR

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https://www.youtube.com/watch?v=H-pZACMN7cc Steve's breakdown: The man who co-founded The Container Store some 40 years ago is retiring from the company and we think this makes for a great time to introduce the...

Agency Bails on Client: Opens Doors All Over the Place

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https://www.youtube.com/watch?v=m-KkAk1u3rg Steve's breakdown: There's a bunch of PR problems at Huawei and losing their PR firm is the latest. Makes one wonder how all their other agency relationships are doing. Is there...

800 Location Client is Finally Ready for a Pitch

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https://www.youtube.com/watch?v=7b_1TKJTGgM Steve's breakdown: Jamba Juice has finally whipped-up their management team and we believe it's the perfect time to test the waters at this client. 510-596-0100 Shivram Vaideeswaran is the Chief Marketing Officer....

Cannabis company brings in ex-Unilever/Beam Suntory as CMO

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Steve's breakdown: Kevin George brings decades of Fortune 500 multinational consumer packaged goods marketing experience to Harvest Health & Recreation and we don't see how he can ignore reviewing advertising. PHOENIX,...

Help find a CMO and win an autoservice client

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https://www.youtube.com/watch?v=ti3tHnoLA9s Steve's breakdown: Jiffy Lube is on the lookout for a CMO. There are two reasons we report on this kind of stuff. 1) The job description below makes for...

Trouble in paradise with retailer & agency?

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https://www.youtube.com/watch?v=FL5dmrUFQSU Steve's breakdown: The headline is: JC Penny cycles through another CMO.Current chief marketer Marci Grebstein will depart Feb. 3. Add that to the fact their ad agency was brought on...

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