Taking over for Babies “R” Us

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Texas Brewery will Seek Expansion Marketing

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Vodka brand gets new marketing chief

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Agency Change expected at Juice Joint

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5 Restaurants Brands get new Marketing Chief

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$5 million university account recruits new CMO

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Rebranding a Retail Icon

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Retailer’s new owner will fire the ad agency

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While dust settles, we’ve settled on what to pitch

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With failure comes firings including their ad agency

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$10 million Massage Account Alert

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$12 Million BtoB Lead Alert

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Double Dealing Deed = Double Retail Lead

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A Monkey Wrench Might Have Opened Up A Global Review

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Who Really Has This Account?

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Financial Advertising Account is Born

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700 Location Gym ready for New Roads

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NYT UPDATE: Two brands with a Trumped-Up PR problem

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GIRLS 2019!!

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Client’s Feet are Falling Asleep with Agency

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New Marketing Order = Growers will issue RFP

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Time to pitch this 50 year old toy company

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Airline Nightmares and NB

We hate to talk about accidents and airlines but every time they happen, a newly hired ad agency or PR firm follows. Every Time! Malaysia Airlines is a good example....

Time to get into the match making game!

Steve’s breakdown: Bumble and Tinder are at each others throats but neither are really using advertising to win the fight. Well, they are a little bit. Tinder bought the URL https://tinder.com/bumble which is...

Border Brand Bets On Bringing Back the Bang!

Steve’s breakdown: This ex-client of mine has historically used well established agencies but has recently strayed. But now with this ex-CMO moving into the Executive Chair, we see an opportunity with...

5 Regional RFPs

Steve’s breakdown: We’ve got RFPs from Ohio Wine, Business Finland, Dallas Police, University of Washington & State of Washington. Go get’ed! Ohio Grape Industry Seeks Public Relations Firm Purpose: This...

Four new CMOs at one client

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Find the CMO: Win a Client

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RFPs in North Carolina & Arizona

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5 Regional RFPs

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Three Regional Account Reviews in One

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Out of this world destination RFP

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Account Review in Home Security

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BMX: Your first sports client

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Let the account review games begin

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Who’s the next agency getting into this bed?

Steve’s breakdown: So Mattress Firm just hired new agencies last year but this new CEO after the question by South African conglomerate Steinhoff International  has this account up in the air again. Well,...

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