Industry: Weed

Election Results

Steve’s breakdown: Say what you want but Cannabis Clients are a real thing every agency should be looking into getting in the game of this ever growing industry. BTW: I be Idaho, Nebraska & Kansas could grow some nice cannabis. What are they waiting for? NJ, SD, MO & AZ: The once widely controversial issue […]

Reason #43 to Pitch a Cannabis Client

Steve’s breakdown: The headline is: Weed stocks surge as Kamala Harris vows to decriminalize pot in debate. Sooooo, find the cannabis company near you and get cracking! EVERYWHERE, USA: U.S.-listed shares of major cannabis producers surged on Thursday after Democratic vice president nominee Kamala Harris said marijuana would be decriminalized at a federal level in […]

New CEOs at 3 West Coast Lifestyle Brands

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Pitch where the growth is: Hemp

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Weed Lead

Steve’s breakdown: hempSMART™, Subsidiary of Marijuana Company of America, appoints Gloria A. Lynch as Chief Marketing Officer. If there was ever a time to pitch one of these clients, it’s right now. So go have some fun. ESCONDIDO, CA: Marijuana Company of America, Inc., an innovative hemp corporation, is pleased to announce the appointment of […]

Cannabis Sales Sail but Ad Agencies haven’t Gotten on Board

Steve’s breakdown: Who would have thunk weed would be popular during a quarantine? If you haven’t looked into this category, it’s time you did cause it’s on the rise unlike most industries. To get you moving . . . Marijuana Business Daily, which is good read & resource for finding potential cannabis leads! Check out these […]

There’s blood in the water at Cannabis company

Steve’s breakdown: When a CEO just up and goes just before the company is about to sell a majority stake, most would call FOUL. Which is the perfect time to introduce your agency. Why not? The more chaos the better. At the very least, there will be something to start a conversation with . . […]

Edibles Lead: I sure could use some

BOULDER, CO: Wana Brands, a Boulder-based cannabis edibles company, announced Wednesday the hiring of Joe Hodas to serve in the firm’s newly created chief marketing officer role. Hodas previously worked for cannabis firm Dixie Elixirs and was most recently CEO of Gofire Inc., a Denver-based plant-based medicine technology company. “As the cannabis industry collectively enters […]

New CMO: Hemp & CBD-infused nutritional, sports, body care & spirits products

Steve’s breakdown: Cures & Botanical Distribution has a new CMO who was at HeyGoToMarketing.com where they say, and I quote: Not Hitting Your Local SEO/PPC Marketing Goals? We are Marketing Experts at Driving & Turning Traffic into Conversions with a Focus on Building Customer Loyalty & Retention! YIKES! Maybe he can use some real marketing […]

Airbnb for marijuana tourism? Yeah, that’s a new market

Steve’s breakdown: Bud & Breakfast lists about 20 different Illinois apartments and houses where guests can light up during their stay. And that’s just the beginning. Check it out! DENVER, CO: Book ‘em if you got ‘em? A Colorado-based firm that’s like a quasi Airbnb for marijuana tourism has begun to do business in Illinois. […]

The folks born to sell weed got a CEO who so totally knows selling: Agency?

Steve’s breakdown: The “We’re Overstocked.com, Man!” guy is now the CEO of High Times. There’s no more iconic brand in the weed business and, if we had to, choose this company as the obvious choice to pursue. LOS ANGELES, CA: Hightimes Holding Corp., the owner of the most well-known brand in Cannabis, today announced the […]

Four State Cannabis Company’s new CMO: Talk about a conversation starter

Steve’s breakdown: “C-Suite Appointment Marks the First African American Female CMO of a Multi-State Cannabis Operator” is the headline. We think the line should be: Hey Ad Agencies, Congratulate this Executive with an Awesome Gift so Great She’ll have to Light Up! LOS ANGELES, CA: Viola, a nationwide leader in the production and sale of […]

Cannabis RFP with California County

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Marijuana Marketing via #mycalvins

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Finding pitch clues in CEO interviews

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American Cannabis Social Media Lead

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Marijuana in Manhattan

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The right guy to launch THC brew

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The Biggest Weed Lead Ever

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Bud is selling Bud

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This cannabis client is ready to roll

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Beer/Weed/Lead

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Virginia is for Lovers of . . .

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Cannabis Client seeks Marketing Sobriety

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