Out from under a cloud, time to advertise

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RFP is out for breakfast chain’s media

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Giant SEO Agency Review at Taco Bell

Steve’s breakdown: They are keeping quiet over at Taco Bell and at their media agency, Spark, so there’s not a lot of information out there. You might want to try Ms....

Find the CMO: Win a Client

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8 figure account review prediction

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Why pitch DineOutWith.Us?

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Restaurant Make-Over due to Spark Ad Make-Over

Steve’s breakdown: Zoe’s Kitchen just opened it’s 247 restaurant with new décor and new menu items. Now they are going to roll this newness out system-wide and you know that will include advertising. Kevin...

Fast & Fine Dinning Pizzeria has a Challenge

Steve’s breakdown: With locations in Los Angeles, Las Vegas, Tokyo, Dubai and Doha, 800 Degrees Pizzeria has some challenges that the new CMO is probably going to need some assistance getting...

Monster Digital Restaurant Lead

Steve’s breakdown: Brinker has a new chief digital officer. When you couple that with the comeback of the Baby Back jingle campaign, I think we see a major opportunity in the...

Pitch this Pizza Joint before they Take-Off

Steve’s breakdown: Ever have a feeling that a small company is about to knock it out of the park? Here’s a Deaf-owned S.F. pizzeria that hopes to go national with a...

$140 million account in flux

Steve’s breakdown: With John of Papa John’s stepping down, it has top affect the advertising account. His face is on everything including the logo. They are saying Laundry Service is taking over...

Franchises have won their first scalp

Steve’s breakdown: Subway has a bit of a revolt going on and nobody is safe. Supposedly, they did an agency consolidation but who’s really in charge since the CMO was basically forced...

What happens in UK could happen in US

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Huge Restaurant PR Review

Steve’s breakdown: Can’t get bigger than McDonald’s. Seems they issued an RFP already. Try Mr. Jano Cabrera at jano.cabrera@us.mcd.com. He is the Corporate Senior Vice President, US Communications, Global Media and Public...

$70 million restaurant likely to change hands.

Steve’s breakdown: Between the unappetizing present creative and the fact that there’s going to be new owners, we’re thinking the Buffalo Wing Wings’  account will be changing hands. MINNEAPOLIS, MN: Buffalo Wing...

Panda Express in Review

Steve’s breakdown: The RFP is out so you’ll have to move fast.  Ms. Andrea Cherng at andrea.cherng@pandarg.com is the Chief Marketing Officer. ROSEMEAD, CA: Chinese chain Panda Express has issued an...

Cali Restaurant Co Looks Ready to Pounce

Steve’s breakdown: Chris Simms is the CEO & John Williams is the new CMO and there’ also a new Chief People Officer. They are a little cagey regarding contact information so try...

Pitch news from Europe

Steve’s breakdown: It’s always a good idea to keep an eye on what’s happening across the pond. It can give you clues to future plans in North America. Here’s a...

A Bunch of Restaurant Brands just got new CMO

Steve’s breakdown: The brands are Whiskey Cake Kitchen & Bar, The Ranch, Velvet Taco, Mexican Sugar, Ida Claire, Sixty Vines, The Keeper, Haywire, Twin Peaks, Unlawful Assembly Brewing Company and Legacy...

QSR snags CPG exec as CMO

Steve’s breakdown: KFC is the restaurant and P&G is where their new CMO came from. I just don’t know about the “Everyone Can Play the Colonel” campaign. Does it still...

Time to talk turkey with this juice joint

Steve’s breakdown: Jamba Juice, with 800 locations, just brought on an ex-advertising exec as CMO. Jamba has not had an AOR since Zimmerman so we think this is the perfect...

Getting into the restaurant business

Steve’s breakdown: TooJay’s Deli is the client and Maxwell Piet is the new CMO. If you want to break into the restaurant chain biz, this might be perfect place to start. ~27 location in...

Who doesn’t want a Pizza Joint client?

Steve’s breakdown: Blaze Fast-Fire’d Pizza is the client and Shivram Vaideeswaran is the new CMO. Go for it! The number is 626-393-5880. LOS ANGELES, CA: Blaze Fast-Fire’d Pizza, the nation’s leading fast-casual artisanal pizza...

200 location fast-casual with no AOR gets CMO

Steve’s breakdown: Corner Bakery Cafe is the company and Donna Josephson is the new CMO who most recently served as CMO at Fazcoli’s.  DALLAS, TX: Corner Bakery Cafe announces that Donna Josephson has joined the company as...

Burger chain’s big move = Opportunity

Steve’s breakdown: And we mean that literally. White Castle is moving its headquarters. They will still be in Columbus but now with visions of wonder of a better life so we think...

65 location light fare chain gets first CMO

Steve’s breakdown: We love first time CMOs and this one seems to have a lot of field marketing experience so that’s where the pitch should be directed. HOUSTON, TX: Salata...

Sandwich joint just got some deep pockets for advertising

Steve’s breakdown: Bruegger’s Bagels is the brand and JAB Holdings are the pockets. They also own Peet’s Coffee, Caribou Coffee, Krispy Creme, Stumptown Coffee Roasters, Intelligentsia Coffee and the Keurig Green Mountain...

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