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Steve's breakdown: Things are happening at Tropical Smoothie Cafe and it looks like a great time to introduce the agency to the new guys. ATLANTA, GA: Tropical Smoothie Cafe, LLC, the...
Steve's breakdown: Will BBDO stay on as AOR of will they go back to their old ways? Stay tuned because it's going down on December 1st CANTON, MA: Tony Weisman,...
Steve's breakdown: The chain of roughly 4,500 US franchises has worked with incumbent Pierson Grant for at least a decade but the PR account is up for grabs. MINNEAPOLIS, MN:...
Steve's breakdown: There's basically a brand new marketing team at Subway and you don't have to have a crystal ball to see an advertising review coming down the pike. MILFORD,...
Steve's breakdown: One Group Hospitality has acquired Kona Grill and we suspect most of the restaurant's marketing will be up for review. Emanuel “Manny” Hilario is the One Group president...
Steve's breakdown: Inspire Brands just bought Jimmy John’s and it's hard not to imagine some sort of advertising review. Jimmy John Liautaud is the founder so check with him. ATLANTA,...
Steve's breakdown: This new Chili's CMO clearly doesn't eat at Chili's but that's besides the point. Their advertising has looked completely generic lately and you know what that means. They...
Steve's breakdown: Steve Greer comes to the fast casual from Real Mex Restaurants and Outback Steakhouse so he knows ad agencies and we suspect he'll be bringing in a few...
Steve's breakdown: So the 1st The Table at Crate location seemed to have done very well but expanding that x15 is going to take a lot more than excitement and...
Steve's breakdown: To quote a chain who's not to keen on this idea, "I'm lovin' it"! This type of customer communications has probably been pitched by multiple ad agencies to...
Steve's breakdown: Ledo Pizza is the company and here is the leadership: Jamie Beall (President, COO), Aaron Weedy (VP - Finance), Will Robinson (VP - Marketing), Mike Conway (VP - Operations) ANNAPOLIS, MD: The...
Steve's breakdown: Perkins Restaurant & Bakery has a new owner and you know what that means. All marketing is going under the microscope. That's your cue. Plus the purchase will...
Steve's breakdown: First Wingstop Announces Departure of Chief Growth & Experience Officer then Wingstop (NASDAQ:WING) gets downgraded by BidaskClub. Both of these makes us think this could be a good...
Steve's breakdown: Bojangles' just hired their new agency and as you can see from the bottom of this page, we asked you folks to look into the account in April....
Steve's breakdown: The brands talked about below include: Blaze Pizza, MOD Pizza, Mountain Mike's Pizza, Newk's Eatery, SIMÒ Pizza, Artichoke Basille's Pizza, Lions & Tigers & Squares, Zume Pizza and Pizzaoki. Start with...
Steve's breakdown: Restaurant big on company culture and bringing food culture to their guests has 240 restaurants in 10 countries and U.S. territories, appoints Scott Hargrove as Executive Vice President...
Steve's breakdown: Starbucks is going to be turning 50 in 2021 which makes it a perfect time to give them a call, tell them what a fan you are of...
Steve's breakdown: I'm a bit confused by this move. Check out this headline: Domino's nabs ex-McDonald's Emily Somers as first CMO despite consultancy plans. She's literally planning on opening up...
Steve's breakdown: Between the new CEO at Taco Bell and now their Chief Brand Officer stepping down . . . and don't forget that "Dance Fighting" spot back in April....
Steve's breakdown: This happens time and time again y'all and we can't stress enough that you watch our Account Review Predictions like a hawk! Our prediction is at the bottom...
Steve's breakdown: The Cheesecake Factory is acquiring Fox Restaurant Concepts and the remaining interest in North Italia. We suspect an ad review will follow. CALABASAS HILLS, CA & PHOENIX, AZ:...
Steve's breakdown: The restaurants we're talking about include: (sorry, didn't have time to uncapitalize these) BAY ROOM, BLUE SMOKE, CEDRIC'S AT THE SHED, CAFES AT MOMA, CAFFE MARCHIO, DAILY PROVISIONS,...
Steve's breakdown: Chuck E. Cheese merger plans fell through and you know what that means. They gotta make some hard decisions right now and marketing has to be near the...
Steve's breakdown: We both know these new CEOs at Taco Bell and Pizza Hut are not going to just leave both agency rosters alone. Right? So pick your spots and...
Steve's breakdown: Kura Sushi USA is going public and everyone is loving it. Not just for the revolving sushi bar but for the cash they could make investing. So why...
Steve's breakdown: With 35 locations, these guys would make a great first restaurant client. And judging by their YouTube channel, they could use the help. COUNTRYSIDE, IL: Cooper's Hawk Winery...
Steve's breakdown: Nord Bay Capital and TriArtisan Capital Advisors are the new owners of the casual-dining chain. Will they be taking a look at advertising? We suspect as investment companies,...
Steve's breakdown: Celebrating its 10th anniversary this year, District Taco is 13 brick-and-mortar units strong spotlighting the flavors and culinary traditions of the Yucatan. Jump on now! ARLINGTON, VA: When...
Steve's breakdown: Keeping Fortnite Fresh won Wendy's the Grand Prix Cannes Lion in the Social & Influencer category this week but now that the lead guy is now CMO, will...
Steve's breakdown: The new CMO of Checkers & Rally's has worked at 9 restaurant chains since 1999. One might see a go-getter but we see an easy target cause he...
Steve's breakdown: We missed this prediction by 3 days but that's cool because this is the best restaurant campaign I've seen in years!!!!!! IRVING, TX: Chuck E. Cheese is pretty...
Steve's breakdown: The client is Whataburger and the comapny is BDT Capital Partners and they also have majority stakes in Panera, Caribou, Dunkin’, Krispy Kreme & more. Now do ya...
Steve's breakdown: An ex-Coca-Cola, Pillsbury, General Mills and Unilever executive walks into a deli. Boom! I gave you your first line. ATLANTA, GA: McAlister’s Deli, a leading fast-casual restaurant chain...
Steve's breakdown: My favorite casual dinning joint, Ruby Tuesday, just hired a CMO from ad agency St. John & Partners. They are a regional player and we don't see the...
Steve's breakdown: When it rains it pours. Take a double look at Anthony's! Sun Basket Appoints New Chief Marketing Officer (CMO) and Chief Financial Officer (CFO) Top Silicon Valley Executives...
Steve's breakdown: We've been talking about MOD Pizza since October and with this $160 million in financing, it may be the last chance to get in there and make your...
Steve's breakdown: GameWorks is going for it and considering the hugeness of each location, they are going to have to get the word - big time. They'll probably be launching...
Steve's breakdown: Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 6,300 ice cream shoppes, bakeries, restaurants, and cafés in 54 foreign countries and U.S. territories under the...
Steve's breakdown: The Zion & Zion research team sought to gain a deep understanding of the brand personalities of the 26 largest QSRs. With this information, you'll be in a...
Steve's breakdown: We're talking about Muscle Maker Grill which has had a few thing not "workout". Get it? HA! Anyway, they're taking another run at it with this leadership promotion...
Steve's breakdown: Tom’s Urban Names Dan Holm CMO is the headline. For those who are not familiar, Tom’s Urban is a leading "eatertainment" destination where guests can enjoy a modern American...
Steve's breakdown: Sometimes you see a spot and wonder if it should be the reason to call a prospective client. Just sayin' It's up to you. IRVINE, CA: Taco Tuesdays...
Steve's breakdown: Papa Murphy's is a $28 million account and they will soon have new owners. You know what new owners like to do? Switch stuff up cause they can...
Steve's breakdown: Once Chuck E. Cheese merges with Leo Holdings Corp., they plan an IPO and that will, no doubt, spark a review of the restaurants advertising. It has to...
Steve's breakdown: Looking for a fast growing client where you can get in before they start calling the $100 million agencies? Check out these 10 fast-rising restaurant concepts. EVERYWHERE, USA:...
Steve's breakdown: Here's what they're saying: Tensions between franchisees and the San Diego chain erupt, again! ‘Our competition is passing us by’ We've talked about Jack in the Box several...
Steve's breakdown: Three weeks ago we asked "What the hell is going on at Red Robin" Now we have an up date and a possible target to go after. An...
Steve's breakdown: Barton F. Graf has been doing a pretty good job with the crazy creative on Little Caesars Pizza but it's no where they have been. Is the new...
Steve's breakdown: And so it continues. Bojangles’ ever transitioning company but it's got to be time for you to CHARGE! I mean, look at that generic advertising from last week....
Steve's breakdown: But it's not a bad thing for Krispy Kreme Doughnuts. In fact, I say good riddance. She's a job hopper, moving fast enough grab the cash, to land...
Steve's breakdown: Can you say Godiva Café? I bet you'd rather be standing in one then talking about it. So these delightful cafés are running in some 40 foreign locations...
Steve's breakdown: Fatburger is going to be Skinnyburger and we love the idea. Everybody who loves their really fat burgers are going to come back but now people who are...
Steve's breakdown: Before we start, El Pollo Loco needs to get some decent food photography. I mean, check out their Instagram. Ay, ay, ay! Anyway, they now have a new...
Steve's breakdown: The great thing about this True Food Kitchen lead is it has a bunch siblings to pitch after you meet the team! Check out all the restaurant concepts...
Steve's breakdown: The video above is from the Company Guy youtube channel and is just one more piece of the ever wondering universe of what the hell is going on...
Steve's breakdown: First Bojangles’ got a new owner. (See bottom article) Now they're on a national search for a new CMO. If that doesn't scream "Review-is-a-comin'!" we can't help ya....
Steve's breakdown: Looks like the Bastianich family might have a few restaurant accounts to look into. I mean, all the branding has to be redone!! They don't even have a...
Steve's breakdown: Church’s Chicken hires TGI Fridays and Burger King veteran as its new CMO. Brian Gies will be tapped with helping improve market share which probably means totally new competitive-style advertising. ATLANTA,...
https://www.youtube.com/watch?v=gZKhTstnOFo Steve's breakdown: Generic seafood advertising is not going to cut it when Long John Silver's is attempting a turnaround. Clearly their AOR is not cutting it so dive in!! LOUISVILLE,...
Steve's breakdown: If you're looking to get into the restaurant business, this chain looks perfect. 66 locations in 11 states with their 1st CMO. Finger Lickin' Good! TAMPA, FL: PDQ...
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